Gourmet (magazine)
ISSN | 0017-2553 |
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Gourmet magazine was a monthly publication of
The magazine's contributors included
On October 5, 2009, Condé Nast announced that Gourmet would cease monthly publication by the end of 2009, due to a decline in advertising sales[9] and shifting food interests among the readership.[10] Editor Ruth Reichl, in the middle of a tour promoting the Gourmet Today cookbook, confirmed that the magazine's November 2009 issue, distributed in mid-October, was the magazine's last.[2]
The Gourmet brand continues to be used by Condé Nast for book and television programming and recipes appearing on Epicurious.com.[9] Since the end of its regular run, Condé Nast has also used the Gourmet brand in a series of special edition magazines, covering niches ranging from grilling and Italian food, to quick recipes, holiday foods, and comfort foods.
History
Founding and early years
Gourmet was founded by Earle MacAusland who went on to serve as publisher and editor in chief for nearly forty years.[1] Its first issue, dated January 1941, announced that the new magazine was to be for "the honest seeker of the summum bonum of living."[11] Its main competitor at the time was American Cookery, formerly the Boston Cooking School Magazine, also known as the “Boston Cooking-school Magazine Of Culinary Science And Domestic Economics”, which had been published since 1896.[12] The Boston Cooking Magazine was founded by S.S. Pierce, a man who MacAusland took a lot of inspiration and lessons from. Much of the content was similar – articles on food, recipes by the magazine, recipes submitted by readers, recipes requested by readers and advice sought by readers. But American Cookery was illustrated in black-and-white, printed on newsprint, with smaller pages and content focused on America. Gourmet was upscale, slick, in color, with a focus on Europe and New York City, and most of its recipes carrying French names.[13] In 1947, American Cookery closed, in part due to the rise of Gourmet.[11] From 1945 to 1965, Gourmet's offices were located in the Plaza Hotel, in New York.[14] In 1965, the magazine established its own test kitchen.[14]
James Beard came on as an editor at Gourmet in the 1940s, becoming its restaurant critic in 1949. He left in 1950 after feuding with MacAusland, but returned in 1969.[14] At some point, Craig Claiborne worked as a receptionist.[14]
The publication introduced two popular features: "You Asked for It!," in which the magazine's staff answered recipe requests from readers, and "Sugar and Spice," which allowed readers to respond to each other's queries. In the 1950s, the magazine transitioned from illustration to photography under the supervision of Jane Montant, who would go on to become the magazine's executive editor from the early 1960s to 1980, and its editor in chief from 1980 to 1991.[15]
Subsequent years
MacAusland died in 1980.[14] Condé Nast bought the magazine in 1983. Montant remained editor in chief until 1991, when she retired. During Montant's tenure, Gourmet's circulation rose from 671,000 to 895,000.[16] Montant was succeeded by Gail Zweigenthal, who has been working at the magazine since 1965.[17]
In January 1999, it was announced that Ruth Reichl would leave her post as restaurant critic of
The magazine poured extensive resources into developing and testing recipes, with 12 test-kitchen chefs and an in-house photographer. Food costs alone ran to over $100,000 a year.[23]
The English journalist and food writer Jay Rayner noted that "Working for Gourmet was like flying the Atlantic first class. It ruined you for other food magazines. It wasn't just the pay, which could be multiple dollars per word. It was also the awe inspiring heft of the operation: the way food photography events were organised like they were Hollywood movie shoots, complete with casting calls and on-site catering; the attentions of the many editors; the pursuit by dreaded fact checkers."[24]
In January 2008, Gourmet launched its own website. (Its content had previously been funneled into Epicurious.) The site included stories, reviews, videos, recipes, and archival material dating to the magazine's launch in 1941. Contributors included John T. Edge, Michael Pollan, Eric Ripert, Heston Blumenthal, and Colman Andrews.[25] Reichl had been lobbying Condé Nast for a standalone Gourmet site since 1999. (To the chagrin of the magazine's staff, Gourmet's recipes would continue to appear on the Epicurious site.)[23]
On October 5, 2009,
In the aftermath of the announcement that Gourmet was folding, a new
In December 2009, the 3,500 cookbooks in Gourmet's research library were acquired by the Fales Library of New York University.[28]
In September 2010, Condé Nast revived the brand as an app,[12] but stopped updating it two years later.
In 2019, Reichl published Save Me the Plums, a memoir of her time at Gourmet.[29]
Editors
As of 2009, the
Editors in chief:
- Pearl V. Mezelthin (1941–1943)
- Earle R. MacAusland (1943–1980)[1]
- Jane Montant (1980–1991)[30]
- Gail Zweigenthal (1991–1998)[31]
- Ruth Reichl (1999–2009)[32]
Expansion into television
The show featured Reichl visiting cooking schools around the world with well-known chefs.
See also
References
- ^ a b c d e "America's First Food Magazine Turns 60". Business Wire. FindArticles. August 28, 2001. Archived from the original on October 21, 2009. Retrieved October 5, 2009.
Gourmet founder Earle R. MacAusland acted as editor and publisher from the first issue in 1941 until his death in 1980.
- ^ a b "Ruth Reichl: A New Book And The End Of 'Gourmet'". Fresh Air. NPR. October 14, 2009. Archived from the original on October 19, 2009. Retrieved October 16, 2009.
- ^ "Gourmet Magazine". Cook's Info. Archived from the original on December 8, 2015. Retrieved December 5, 2015.
- ^ a b c d Clifford, Stephanie (6 October 2009). "Condé Nast Closes Gourmet and 3 Other Magazines". The New York Times. Archived from the original on 28 February 2021. Retrieved 19 February 2021.
- ^ Stephanie Clifford (October 5, 2009). "Condé Nast to Close Gourmet, Cookie and Modern Bride". The New York Times. Archived from the original on March 28, 2019. Retrieved August 3, 2015.
- ^ a b Severson, Kim (6 October 2009). "Closing the Book on Gourmet". The New York Times. Archived from the original on 19 September 2020. Retrieved 18 February 2021.
- ISBN 0375759921.
- ^ "Archived copy". Archived from the original on 2021-03-17. Retrieved 2021-02-18.
{{cite web}}
: CS1 maint: archived copy as title (link) - ^ a b Jessica Dickler (October 5, 2009). "Gourmet magazine dies after 70 years". CNNMoney. Archived from the original on April 21, 2010. Retrieved May 4, 2010.
- ^ "Gourmet Magazine, 1941–2009: A recipe for obsolescence". The Boston Globe. October 7, 2009. Archived from the original on October 9, 2009. Retrieved October 7, 2009.
- ^ a b Kimball, Christopher (8 October 2009). "Opinion | Gourmet to All That". The New York Times. Archived from the original on 8 January 2021. Retrieved 18 February 2021.
- ^ a b VanHemert, Kyle (September 23, 2010). "Gourmet Live: The Delicious New Gourmet Magazine For the iPad". Gizmodo. Archived from the original on November 19, 2018. Retrieved April 8, 2019.
- ^ a b Nolan, Hamilton (5 October 2009). "The Wrath of McKinsey: Conde Nast To Fold Gourmet, Three Others". The Gawker.com. Archived from the original on 7 October 2009. Retrieved 6 October 2009.
- ^ a b c d e "Gourmet Magazine". Archived from the original on 2021-03-01. Retrieved 2021-02-19.
- ^ "Gourmet Magazine: The Last Word in Taste, Ten Years Later". Archived from the original on 2021-01-19. Retrieved 2021-02-19.
- ISSN 0362-4331. Retrieved 2023-05-12.
- ISSN 0362-4331. Retrieved 2023-05-12.
- ^ Kuczynski, Alex (26 January 1999). "THE MEDIA BUSINESS; Times Critic Will Become Editor of Gourmet". The New York Times. Archived from the original on 16 August 2021. Retrieved 19 February 2021.
- ^ "Ruth Reichl's memoir shows the egregious excess of Gourmet magazine". Star Tribune. Archived from the original on 2021-04-15. Retrieved 2021-02-19.
- ^ Powell, Julie (29 September 2004). "A 6-Pound, 1,040-Page Cookbook, with Big Ambitions to Match". The New York Times. Archived from the original on 26 January 2018. Retrieved 19 February 2021.
- ^ "The Gourmet Cookbook edited by Ruth Reichl". Archived from the original on 2020-07-04. Retrieved 2021-02-19.
- ^ "Ruth Reichl, Editor: Endless Feasts: Sixty Years of Writing from Gourmet". 28 May 2002. Archived from the original on 2019-11-23. Retrieved 2021-02-19.
- ^ a b "Ruth Reichl on Why Gourmet's Website Was Doomed from the Start". 29 March 2019. Archived from the original on 20 November 2020. Retrieved 19 February 2021.
- TheGuardian.com. 5 October 2009. Archivedfrom the original on 17 August 2021. Retrieved 19 February 2021.
- ^ "Gourmet magazine launches Web site". Archived from the original on 2021-08-17. Retrieved 2021-02-19.
- ^ "Ruth Reichl Relives the Golden Age of 'Gourmet' in New Memoir". 20 March 2019. Archived from the original on 18 August 2021. Retrieved 19 February 2021.
- ^ a b Andriani, Lynn (October 26, 2009). "With mag's last issue on newsstands, sales of new book are up". PublishersWeekly.com. Archived from the original on November 12, 2009. Retrieved October 27, 2009.
- ^ "N.Y.U. Gets Gourmet's Cookbook Library". 15 December 2009. Archived from the original on 18 August 2021. Retrieved 19 February 2021.
- ^ Betts, Kate (9 April 2019). "Ruth Reichl Dishes on the Last Days of Gourmet Magazine". The New York Times. Archived from the original on 8 November 2020. Retrieved 19 February 2021.
- ^ "Jane Montant, 85; Led Gourmet Magazine in Period of Growth". Los Angeles Times. January 17, 2002. Archived from the original on 2010-05-15. Retrieved 2009-10-05.
- ^ "A New Editor for Gourmet". The New York Times. March 7, 1991. Archived from the original on July 15, 2011. Retrieved October 5, 2009.
- ^ Alex Kuczynski (January 26, 1999). "Times Critic Will Become Editor of Gourmet". The New York Times. Archived from the original on July 15, 2011. Retrieved October 5, 2009.
- ^ "Gourmet's Diary of a Foodie (TV Series 2006– )". IMDb. 7 October 2006. Archived from the original on 15 August 2021. Retrieved 19 February 2021.
- ^ "Awards Search | James Beard Foundation". Archived from the original on 2021-12-06. Retrieved 2021-02-19.
- ^ Moses, Lucia (August 17, 2009). "Gourmet Preps TV Show". MediaWeek.com. Archived from the original on August 20, 2009. Retrieved August 23, 2009.
External links
- Gourmet Magazine at the Wayback Machine (archive index)
- Photos from the last days of Gourmet
- Gourmet Magazine Sweden