Equity Broadcasting bought the station in 2004, and quickly made it a general entertainment station. KWWF affiliated with UPN on September 13, 2004, and the station soon gained carriage on cable systems throughout the market. Under Equity ownership, the station's master control, located in Little Rock, Arkansas
, relayed its signal via the Galaxy 18 satellite to the transmitter and area cable systems.
In 2006, Equity outright refused to affiliate their stations with
Retro Television Network to fill the gaps left by the end of UPN programming. In 2008, most RTN programming was removed from KWWF and moved to a digital subchannel of KWWL
. KWWF then became an independent station, carrying various syndicated programs, as well as a handful of Equity-produced live shows, which were also aired on many RTN stations.
KWWF was sold to Valley Bank at auction on April 16, 2009, as a part of Equity's bankruptcy.[1] Valley Bank, in turn, filed to sell KWWF to an ownership group connected to Fusion Communications in August.[2]
Because it was granted an original
flash-cut
").
As of December 2008[update], this station was scheduled to go
analog broadcasting on February 17, 2009, regardless of whether digital facilities are operational by that date. The station will file authority to remain silent if so required by the FCC."[4]
While the
DTV Delay Act extended this deadline to June 12, 2009, Equity applied for an extension of the digital construction permit, in order to retain the broadcast license in case the station went dark. Fusion Communications was able to build a temporary digital site near Walker to meet the deadline. At the end of analog broadcasting on June 12, 2009, KWWF transitioned from the old Equity facility to Fusion's Iowa master control facility and continued to provide a signal to cable systems. Thereafter, KWWF was affiliated with Untamed Sports TV. KWWF's satellite feed was still available on Anik F3 C-Band as of November 2010. Although the station transmitted in 720p, Untamed Sports never maintained a high definition
programming feed and all programming on the station was carried in standard definition.
In 2012, Fusion Communications was acquired by Stratus Media Holdings.[5] KWWF ceased broadcasting on August 2, 2013, due to financial difficulties. On August 8, 2013, the station's owners filed a Notification of Suspension of Operations / Request for Silent STA with the FCC.[6][7] On March 14, 2014, Stratus surrendered KWWF's license to the Federal Communications Commission,[8] which canceled the license a week later.[9]
