Seed (magazine)
ISSN 1499-0679 | |
Seed (subtitled Science Is Culture; originally Beneath the Surface) is a defunct online science magazine published by Seed Media Group. The magazine looked at big ideas in science, important issues at the intersection of science and society, and the people driving global science culture. Seed was founded in Montreal by Adam Bly and the magazine was then headquartered in New York with bureaus around the world. May/June 2009 (Issue No. 22) was the last print issue. Content continued to be published on the website until its demise in 2012.
Seed was a finalist for two
The magazine published original writing from scientists and science journalists. Scientists who contributed to the magazine include:
History
Bly's first incursion into media came in 2000, when he launched an online magazine, the Journal of Young Scientists (www.joysnet.com). He was previously a researcher at Canada's National Research Council. JoYS shared Seed's focus on the roles of science in many aspects of society, as well as its emphasis on design. Nobel laureate Leon M. Lederman was among the senior scientists who contributed to the magazine.[1]
Founding the
Seed described its design as "science
The first issue received coverage in both Science[5] and Nature.[2]
The final issue was published in February 2012, with no issues between May 2011 and February 2012.[6]
Features
The magazine was laid out in sections, each separated by a portfolio of science photography:
- Notebook – front section containing a mix of news, op-art, opinions, interviews and articles, and columns by Chris Mooney (Politics), PZ Myers (Pharyngula) and Mara Hvistendahl (Asia).
- Incubator – summary of innovative scientific ideas. This section also contained each month's Cribsheet; "SEED's tear-outable tool for living in the 21st Century", a series of small posters each summarizing a scientific field, printed on heavy card stock. The series was also available for free download on SEED's website in GIF and PDF formats.[7]
- Features – included profiles, essays, photoessays, investigations and fiction. This section also contained the regular feature Seed Salon, which transcribed a conversation between a scientist and an artist or humanist.
- Reviews – a guide to global science culture; included reviews and critiques of books, exhibits, plays, films, museums and art
- Laboratory – the back page captured science conducted in unexpected places.