Sven Windahl
Sven Windahl | |
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ComCare KAN Kommunikationsanalys Nordisk Kommunikation |
Sven Windahl (born May 1, 1942) is a Swedish professor of communication studies as well as a consultant in the field of organizational communication. His most influential work[1] is the book Using Communication Theory from 1989, co-authored with Dr. Benno Signitzer and Jean T. Olson. The book has been translated into many languages.[2]
Early years
Windahl was born in
Education
He studied
While at Växjö University, he finished his doctoral thesis on the professionalization of journalism in Sweden.[3]
Career
While at the University of Minnesota in 1980-82 he worked with professor Jerry Kline on communication campaigns and also became editor and contributor of the peer-reviewed annual journal Mass Communication Review Yearbook.[4]
In 1982, his book Communication Models was published - co-authored with
In 1986, he was visiting professor at the University of Salzburg, working with professor Benno Signitzer with whom he wrote the book Using Communication Theory: An Introduction to Planned Communication (published 1989). The book has been translated into among others French, Chinese, Greek, Italian, Japanese and Spanish.[2]
His major research project between 1975 and 1987 was The Media Panel Program (MPP).[5] The program is located at Lund University in Sweden and is a long-term research program focused on basic aspects of the mass media use by Swedish children, adolescents and young adults. The MPP was founded by professors Karl Erik Rosengren and Sven Windahl, and is acknowledged as being one of the most comprehensive of its kind. Publications stemming from the program include: Media matter: TV use in childhood and adolescence (KE Rosengren, S Windahl and B Dervin, JAI Press Limited 1989).
While still a professor at Växjö University he started the consultancy ComCare, serving the public and health-care sector. In 1985–1992, he was working as an advisor to the Swedish government task force on
In 1992, he became professor at Lund University, Department of Communication Studies[6] and subsequently moved to Copenhagen. In 1993, he founded the consultancy Nordisk Kommunikation. It was during this period in the late 1990s that he introduced the notion of “communicative leadership”, focusing on the communication aspects of leadership in organisations.
In September 2017 he received an honorary doctorate from Roskilde University in recognition of his role as “a central researcher in the field of communication theory”.[7]
Selected articles
- Sven Windahl: "Uses and Gratifications at the Crossroads", Mass Communication Review Yearbook: Volume 2, 1981 - Sage Publications, Inc
- Rubin, Alan M.; Windahl, Sven (1986). "The uses and dependency model of mass communication". Critical Studies in Mass Communication. 3 (2): 184–199. .
- S Windahl, S Strohn: "Enculturation and Cultivation Analysis: Straddling the Fence?", Minneapolis School of Journalism and Mass Communication, University of Minnesota, 1982
- S Windahl - Högskolan i Växjö: "Mass Communication Models of the Future: Needs and Potentials", Informationsteknik. Lunds Universitet. Sociologiska Institutionen.
- Levy, Mark R.; Windahl, Sven (1984). "Audience Activity and Gratifications". Communication Research. 11: 51–78. .
- MR Levy, S Windahl, "The Concept of Audience Activity", Media gratifications research: Current perspectives, 1985
- Rubin, Alan M.; Windahl, Sven (1986). "The uses and dependency model of mass communication". Critical Studies in Mass Communication. 3 (2): 184–199. .
References
- ^ With more than 450 citations listed on Google Scholar: https://scholar.google.dk/scholar?q=using+communication+theory
- ^ a b According to WorldCat, the Online Computer Library Center's library search engine
- ^ Professionella kommunikatörer - en explorativ studie: https://openlibrary.org/b/OL4807670M/Professionella_kommunikatörer
- SAGE Publications
- ^ The program is still active and funded by the Swedish National Data Service https://snd.gu.se/en/catalogue/study/snd0700
- ^ Lund University, Department of Communication Studies: http://www.iks.lu.se/index.php?id=343
- ^ Roskilde University's press release: https://ruc.dk/nyheder/roskilde-universitet-udnaevner-tre-aeresdoktorer