Volkstümliche Musik

Source: Wikipedia, the free encyclopedia.

Volkstümliche Musik (German for "folksy/traditional/popular music") is a modern

Alsace-Moselle (France), Netherlands, Flanders (Belgium), Slovenia, Silesia
(Poland) and northern Croatia.

Characteristics

Closely related to the German

violas, and harmonicas are frequently featured, although most commercial productions nowadays employ drum machines and synthesizers. Yodeling
is also common.

History

From the early 1960s onwards, Volkstümliche Musik was conceived for commercial reasons as a counterweight to youth-oriented

record charts and various radio and television broadcasts with popular presenters like Carolin Reiber or Maria Hellwig
.

Volkstümliche Musik was influenced by

Flower Power songs as well as by popular classical pieces during the 1970s and has been increasingly mingled with schlager music, promoted by successful singers like Heino serving as a model for performers like Die Flippers, Andy Borg or Kristina Bach. Its diffusion was further boosted by comprehensive TV broadcasting with some of the most popular programmes including Musikantenstadl (since 1981), Grand Prix der Volksmusik (1986–2010) and Lustige Musikanten with Marianne & Michael. Beside Volkstümliche Musik, these telecasts also feature big bands, country and even samba
music.

Reception

Modelled on immensely popular Musikantenstadl, since the early 1990s Volkstümliche Musik features strongly in numerous peak-time television broadcasts on German, Austrian and Swiss

target groups up to 49 years of age, however, there are several cable and satellite
television stations focusing on the genre.

Not unlike schlager, Volkstümliche Musik is often belittled by younger or more sophisticated audiences as a massively commercialized product created for the lower strata of society, conveying idyllic, reactionary, irrational ideas. Those holding these views sometimes sarcastically deride the expression "volkstümliche Musik" (folksy/folk-like music) by replacing the "-tümlich"(-like)-suffix by "-dümmlich", meaning roughly "featherbrained", turning it into "folk-featherbrained Music", e.g. dim-witted, daft or dopey. Sociological surveys confirm a predominant conservative attitude among the target population, who often feel that Volkstümliche Musik performances provide a means of stress alleviation and escapism. In this perception, Volkstümliche Musik differs somewhat from its ancestor, the traditional folk (Volksmusik), which continues to be performed by many local groups and orchestras in different areas.

The Volkstümliche Musik market is the largest section of the music business in German-speaking areas. Due to the advanced age of the main target group, copyright infringement has not been prevalent so far.

United Kingdom

Though the term is mainly unknown in the United Kingdom, volkstümliche Musik has attracted a fanbase there including BBC Radio Manchester commentator, Ian Cheeseman.[1] A number of British singers have also been attracted to this style of music, even featuring on Musikantenstadl, such as Ross Antony,[2] Tony Christie[3] and Roger Whittaker.[4]

See also

References

  1. ^ "Manchester – BBC Radio Manchester – Abba and Austria". BBC. 24 October 2008. Retrieved 28 November 2012.
  2. ^ "Ross Antony: Shropshire Lad Gives German Schlager a Try".
  3. ^ "Tony Christie: From UK "Big Voice" to Schlager Stardom".
  4. ^ "Roger Whittaker: Schlager Star from the UK".

External links