Camper (company)

Source: Wikipedia, the free encyclopedia.

Camper
IndustryFashion, Restaurant, Hotel
FoundedSpain (1975)
Headquarters,
ProductsFootwear
Websitecamper.com

Camper (

Mallorca, Spain. Lorenzo Fluxà founded the company in 1975. The Camper brand is marketed globally and is present in 40 countries, with more than 400 stores and sales of around 4 million pairs of shoes annually.[1][2][3][4]

Company overview

In 1877, Antonio Fluxà, a Mallorcan cobbler, introduced the first sewing machines on the island and introduced a mechanized approach to shoe making.[3][5]

In 1975, Lorenzo Fluxà, grandson of Antonio Fluxà, founded Camper.[3]

In 1981, the first Camper store opened in Barcelona, Spain.[3]

In 1992, Camper opened stores in Paris and Milan.[5] An American retail store opened in 1999 in New York City.[3]

In 2005, Camper began brand diversification by launching a hotel concept, Casa Camper, in Barcelona and later in Berlin, and Dos Palillos, a Michelin-starred restaurant in the Raval district of Barcelona.[5]

In 2006, Camper launched Camper Together, a collaboration project with brand partners to create singular products and stores.[4]

In 2011, Camper became a key sponsorship partner of Emirates Team New Zealand for the Volvo Ocean Race.[6]

In 2012,

Miguel Fluxà, representing the fourth generation of the Fluxà family, was appointed CEO.[4]

In 2013, Camper became a key sponsorship partner of Emirates Team New Zealand in the 34th America's Cup.[7]

In 2013, after two years as head of menswear at Mugler and eight seasons of collaboration via Camper Together, Romain Kremer began working as main collection consultant at Camper.[8] He was named the brand's creative director in 2014.[8][9]

In 2018, Queen Letizia awarded Camper the National Special Achievement Award for Large Fashion Companies as part of the 5th National Fashion Industry Awards in Spain.[10]

In 2019, Finnish shoe designer Achilles Ion Gabriel was appointed Creative Director of CamperLab.[11]

References

  1. ^ "El Mapa de la moda 2016 (XI): La 'spanish armada' de la moda". Retrieved 19 October 2016.
  2. ^ Magazine, Wallpaper* (13 May 2015). "Great strides: new exhibition retraces the footsteps of Mallorcan shoe brand Camper | Fashion | Wallpaper* Magazine". Wallpaper*. Retrieved 19 October 2016.
  3. ^ a b c d e expansion.com; expansion.com (8 August 2013). "Camper: una empresa que pisa fuerte por el mundo". Expansion (in Spanish). Retrieved 19 October 2016.
  4. ^ .
  5. ^ a b c ""En la empresa familiar se prioriza el largo plazo"". EL PAÍS (in Spanish). 16 May 2015. Retrieved 19 October 2016.
  6. ^ "Volvo Ocean Race: Camper team announced". 15 December 2010.
  7. ^ "Stories: Camper sponsors New Zealand sailing team".
  8. ^ a b "Biography". Romain Kremer. Retrieved 19 October 2016.
  9. ^ "Camper: el zapato español como obra de arte". abc (in European Spanish). 14 May 2015. Retrieved 19 October 2016.
  10. ^ "La Moncloa. 19/12/2018. H.M. The Queen presents the 5th National Fashion Industry Awards [Government/News]".
  11. ^ "Achilles Ion Gabriel Named Creative Director of Camper Lab". 18 June 2019.