Candace Nelson

Source: Wikipedia, the free encyclopedia.

Candace Nelson
Jakarta, Indonesia
NationalityAmerican
Alma materWesleyan University
Occupation(s)Businesswoman, pastry chef, television personality
Websitecandace-nelson.com

Candace Nelson (born May 8, 1974

Sugar Rush
.

Early life

Nelson grew up in Indonesia.[2] Baking runs in her family, as her French-American grandmother was known for the desserts she created at her San Francisco restaurant in the 1930s.[3] Nelson is a graduate of Groton School (class of 1991), Wesleyan University (class of 1996), and Tante Marie's Professional Pastry Program in San Francisco.[4] Nelson is a Wesleyan Distinguished Alumnus Award recipient.[5]

Before entering the bakery business, Nelson and her husband, Charles (born 1969

investment bankers.[6] After the dot-com bust, Nelson decided to focus on pastry making and opened a custom cake business from her home in San Francisco.[7] Later she and Charles moved the business to a former old-fashioned sandwich shop in Los Angeles and began making only cupcakes.[8]

Sprinkles Cupcakes

On April 13, 2005, the couple opened Sprinkles Cupcakes, the world's first cupcake bakery.

no carb slump and early naysayers, they sold 2,000 cupcakes the first week.[6] Nelson is described as having a "sophisticated" take on the classic cupcake, using finest quality ingredients like sweet cream butter, pure Nielsen-Massey Madagascar Bourbon vanilla and Callebaut chocolate.[3] She also creates offbeat offerings like vegan and gluten-free cupcakes[10] and even cupcakes for dogs.[11] The sleek, minimalistic store was designed by an architect from Vienna and the logo and packaging were created by a former Martha Stewart employee.[1]

Sprinkles now has 22 locations throughout the United States including New York,

Williams Sonoma stores in the United States and Canada.[3] In 2012, Sprinkles introduced its Cupcake ATM, a contactless cupcake delivery system, which Nelson conceived after a late night pregnancy craving.[14] Sprinkles now operates 38 Cupcake ATMs nationwide. Sprinkles fans include Oprah Winfrey, Blake Lively, Katie Holmes, Ryan Seacrest, Tom Cruise, Barbra Streisand, and Serena Williams.[4]

In 2014, Nelson sold Sprinkles to a private equity group.[15]

Television career

Nelson is a judge on the competition series

Bon Appetit magazine, Food & Wine, The New York Times and the Los Angeles Times.[4]

Nelson co-created and is executive producer of the forthcoming pizza cooking competition Best in Dough on Hulu.[citation needed]

Pizzana

Nelson is co-founder of Pizzana, a Neo-Neapolitan pizza restaurant chain.[16]

Author

Nelson is the author of The Sprinkles Baking Book and Sweet Success.[16]

Personal life

Nelson resides in Los Angeles, California, and Sun Valley, Idaho. Her Sun Valley home was featured on Elle Decor.[17]

References

  1. ^ a b c d e Ganus, Sara (October 4, 2007). "The Icing on the CupCake: Former bankers' cupcake business sweetened by lies". redding.com. Archived from the original on August 3, 2010. Retrieved August 16, 2010.
  2. ^ Rufca, Sarah (June 17, 2010). "For Sprinkles cupcake queen Candace Nelson, life is pretty sweet". culturemap.com. Retrieved August 16, 2010.
  3. ^ a b c "Candace Nelson: How she empowers others". womensconference.org. 2010. Archived from the original on April 16, 2013. Retrieved August 16, 2010.
  4. ^ a b c "Candace Nelson". foodnetwork.com. 2010. Archived from the original on August 10, 2010. Retrieved August 16, 2010.
  5. ^ "Reunion and Commencement - Alumni Association Awards - Wesleyan University". www.wesleyan.edu. Retrieved July 20, 2022.
  6. ^ a b Davidow, Andrea (June 20, 2007). "Playing with flour a rising obsession". San Diego Union Tribune. Archived from the original on July 17, 2011. Retrieved August 16, 2010.
  7. ^ "Voices on Leadership: Charles Nelson". washingtonpost.com. July 23, 2008. Retrieved August 16, 2010.
  8. ^ "Candace Nelson". Ladies Who Launch. March 31, 2009. Archived from the original on August 30, 2010. Retrieved August 16, 2010.
  9. ^ Macvean (June 3, 2009). "The cupcake abides". Los Angeles Times. Retrieved July 20, 2022.
  10. ^ Prisco, Joanna (June 7, 2010). "Q&A with Sprinkles Founder Candace Nelson". parade.com.
  11. ^ "The Big Cupcakes Take the Cake Sprinkles Interview". cucakestakethecake.com. December 18, 2006. Retrieved August 16, 2010.
  12. ^ "Locations". sprinkles.com. 2016. Archived from the original on February 17, 2011. Retrieved January 9, 2016.
  13. ^ "Sprinklesmobile". sprinkles.com. 2010. Archived from the original on August 4, 2010. Retrieved August 16, 2010.
  14. ^ "CANDACE NELSON, Founder of Sprinkles Cupcakes, on the Iconic Red Velvet Cupcake, The First Cupcake ATM and the First Cupcake Truck".
  15. ^ "KarpReilly buys interest in Sprinkles Cupcakes". Nation's Restaurant News. January 17, 2013. Retrieved January 12, 2024.
  16. ^ a b Expert, Shark Tank (October 19, 2023). "Candace Nelson As a Guest Shark in Shark Tank Season 15".
  17. ^ McGregor, Kate (November 5, 2019). "This Sun Valley Ski Chalet is the Place for Instant Relaxation". ELLE Decor. Retrieved July 20, 2022.

External links