Cedevita
This article needs additional citations for verification. (April 2019) |
Parent Atlantic Grupa | | |
Website | www.cedevita.hr |
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Cedevita d.o.o. is a Croatian company which produces a wide range of
Pliva d.d. Since 2001 Cedevita has been part of the Atlantic Grupa
.
Background and history
Cedevita began production in 1929 in Borongaj, Zagreb (where the main factory still operates) as a branch of the Swiss company Wander AG to produce dietetic products.[citation needed]
In 1947, a new facility was built in Trogir for processing of plants and manufacturing of teas.
The company sponsors
.Cedevita instant vitamin drinks
The first instant
sugar-free
version was introduced in 1985. A product line called "Cedevita Junior" was designed for children, with a higher percentage of vitamins and minerals.
According to data published by Atlantic Grupa, Cedevita is Atlantic's best-selling brand. Cedevita is in the Consumer Healthcare Division, accounting for 24% of the sales.[1]
Market position
Cedevita d.o.o. has a leading position (over 50% of the market) in the segment of instant vitamin drinks on the Croatian market and in Bosnia and Herzegovina, Slovenia, and Serbia.[2]
Product line
- Cedevita (instant drink)
- Vitamin enriched candies (product lines include: Cedevita, Pepermint, Rondo C, and Vau Vau)
- Teas (Cedevita brand name)
- Dietetic products (Naturavita brand name)
- Rondosept (pastilles prescribed for oral inflammation and pharyngitis)
- Rehidromiks (pastilles for acute or chronic diarrhea).
Corporate statistics
- Employees: 251-500
- Benefits during 2008: 25-50 million €
- Established on 1 January 1929
References
This section includes a list of general references, but it lacks sufficient corresponding inline citations. (November 2019) |
- ^ "Atlantic Grupa: Company of Added Value". May 2009. Archived from the original on 2012-06-06. Retrieved 2019-04-08.
- ^ "Cedevita". Cedevita. Retrieved 2022-06-27.