Century Gothic
Monotype | |
Date created | 1990 |
---|---|
Design based on |
Century Gothic is a digital sans-serif typeface in the geometric style, released by Monotype Imaging in 1990.[1][2] It is a redrawn version of Monotype's own Twentieth Century, a copy of Bauer's Futura, to match the widths of ITC Avant Garde Gothic. It is an exclusively digital typeface that has never been manufactured as metal type.
Design
Like many geometric sans-serifs, Century Gothic's design has a single-story "a" and "g", and an "M" with slanting sides resembling an upturned "W". Century Gothic has a high x-height (tall lower-case characters). Its origins (see below) come from a design intended for large-print uses such as headings and signs, and so it has a reasonably purely geometric design closely based on the circle and square, with less variation in stroke width than fonts designed for small sizes tend to show, and a relatively slender design in its default weight.
Sources
While many geometric sans-serif typefaces have been released to compete with the popular typeface Futura, Century Gothic is perhaps unique in its origin: it redraws one to match the design proportions of a second. Century Gothic was created to be a substitute font for ITC Avant Garde, designed by Herb Lubalin, and released by the International Typeface Corporation (ITC) in 1970, so a document created in one can be displayed in the other with no change to copyfit.[3][4] This allows it to substitute interchangeably for Avant Garde in documents, an important feature since Avant Garde is a standard font in some forms of the PostScript digital printing standard, and so Century Gothic allowed Microsoft to use it in preference to paying for an ITC Avant Garde license.
Additionally, Century Gothic's design was based on Monotype's own
Design characteristics
ITC Avant Garde was intended as a display design for large headings and advertisements (although it is somewhat usable for body text because of the high x-height) and as a result Century Gothic is quite a light typeface, especially in default weight, with the classic display typeface feature of tight spacing and quite wide characters, in contrast to Twentieth Century which was intended more for small-size applications with a more solid stroke weight and open spacing.[8] While its structure is similar to Futura, its regular style is between Futura and Twentieth Century's regular and light weights.
Availability
Century Gothic was one of several clones of PostScript standard fonts created by Monotype in collaboration with or sold to Microsoft, including
Levenim MT
Levenim MT is a version of Century Gothic that includes Hebrew alphabet and is available for free on most versions of Windows. [13] Levenim MT has two weights, namely Regular and Bold. Unlike Century Gothic, Levenim MT does not have true italics. The two fonts also have some minor visual differences.
Printer ink usage
According to the
Along with the serif typeface Garamond, Century Gothic is one of the two typefaces that PrintWise, an initiative of the U.S. government's General Services Administration, recommends U.S. government workers use for printed documents.[16][17]
Related fonts
Apart from Avant Garde and Futura, a number of other fonts based on Avant Garde have been created to substitute for it in PostScript implementations. A particular case of this is an open-sourced set of fonts developed by
References
- ^ "Geometric fonts". Linotype. Retrieved 9 May 2016.
- ^ "Century Gothic". Fonts.com. Retrieved 9 May 2016.
- ^ Simonson, Mark. "Monotype's Other Arials". Mark Simonson Studio. Retrieved 14 July 2015.
- ISBN 978-2-940373-45-1.
- ISBN 978-1-119-99901-0.
- ^ Coles, Stephen. "Alternatives to Futura". Fontshop. Archived from the original on March 16, 2015. Retrieved 2 October 2015.
- FontShop. Retrieved 9 May 2016.
- ^ Shaw, Paul (31 October 2011). "The Kerning Game". Print magazine. Retrieved 9 May 2016.
- ^ Simonson, Mark. "The Scourge of Arial". Mark Simonson Studio Notebook. Retrieved 19 March 2016.
- Emigre. Retrieved 20 March 2016.
- ^ "Century Gothic font family". Retrieved 7 December 2021.
- ^ "Cloud fonts in Office". Retrieved 7 December 2021.
- ^ "Levenim MT font family". Retrieved 6 December 2021.
- ^ "Wis. college says new e-mail typeface will save money". Archived from the original on April 6, 2010.
- ^ Ramde, Dinesh (April 7, 2010). "Century Gothic a font of wisdom". Twincities.com. Retrieved 2014-04-01.
- ^ "PrintWise". Strategic Sourcing. General Services Administration. Archived from the original on 2014-03-29. Retrieved 2014-04-01.
- ^ Stix, Madeleine (March 28, 2014). Teen to gov't: change your typeface, save millions. CNN via KOCO-TV. Retrieved March 28, 2014.
- ^ "Fonts". R Cookbook. Retrieved 7 April 2016.
- ^ Horton, Nicholas (19 April 2010). "Specifying fonts in graphics". SAS & R. Retrieved 7 April 2016.
- ^ "URW Palladio". The LaTeX font catalogue. TeX Users Group Denmark. Retrieved 7 April 2016.
External links
- Media related to Century Gothic at Wikimedia Commons
- Fonts in Use