Connotation (semiotics)

This word has distinct meanings in logic, philosophy, and common usage. See connotation.

In

objective

representations of the thing, but new usages produced by the language group.

Discussion

Drawing from the original definition proposed by Saussure (1857–1913), a sign has two parts:

as a signifier, i.e. it will have a form that a person can see, touch, smell, or hear, and
as the signified, i.e. it will represent an idea or mental construct of a thing rather than the thing itself.

Connotative meanings are developed by the community and do not represent the inherent qualities of the thing or

context-dependent, i.e. the addresser must learn how to match the meaning intended by the addresser to one of the various possible meanings held in memory

.

The power of connotation is that it enables the addresser to more easily consider

cognitive level. Hence, the meanings as to health or illness are selected from the connotational framework which the interpreter has constructed through training and experience given that each possible state of well-being is represented by a cluster of symbolic

attributes, one of which is the patient's temperature.

Connotation is concerned with how the sign system is used in each message. The

myths and prejudices

which are less reasonable.

References

Barthes, Roland. Elements of Semiology (trans. Annette Lavers & Colin Smith). London: Jonathan Cape. (1967).

Chandler, Daniel. (2001/2007). Semiotics: The Basics. London: Routledge.

Discussion

References

Further reading