Ibis Styles
Parent Accor | | |
Website | accorhotels.com/ibisstyles |
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Ibis Styles is a French
History
1980: All Seasons
The hotel chain All Seasons was created in Australia in 1980. By 1999, it operated 27 hotels when it was acquired by the French hotel group Accor.[3]
In 2007, Accor relaunched All Seasons in France,[4] making it a non-standardized economy brand focused on stylish designs. The pillow logo was introduced.[5] In 2010, the All Seasons network of hotels reached 100 locations.[6]
2011: Ibis Styles
In September 2011, Accor rebranded All Seasons into Ibis Styles, and Etap Hôtel into Ibis Budget, turning Ibis into the group's economy megabrand.[7] The "Sweet Bed" was rolled out throughout the Ibis brands, the first bed entirely designed by a hotel group.[8] The mattresses, pillows and digital access were upgraded.[9] The lobby was turned into a living space.[10] Following this restructuration, the Ibis megabrand became the leading hotel operator in Europe in 2013 with 1,277 hotels.[11] The first Ibis Styles signs were installed in December 2012.[12] The last remaining hotel with the old All Seasons name was located in Jakarta as of 2022.[13]
From 2011 to 2014, the number of Ibis Styles hotels increased by 65% reaching 250 locations in 21 countries.[5] In 2016, Accor announced the launch of Ibis Styles in the United States, near the LaGuardia Airport in New York,[14] at the London Heathrow Airport.[15] and in India.[16] In Africa, Ibis Styles became the hotel chain with the most planned openings.[17]
In 2018, Ibis Styles opened the first hotel entirely dedicated to European comics in Geneva.[18] In 2019, Ibis Styles introduced Lit'maginaire (Bed'maginary), an augmented reality application connected to a pillow and simulating a trip into space.[19] In January 2020, Ibis Styles launched in the Philippines.[20]
Description
Ibis Styles is part of the Ibis family, which also includes the brands Ibis and Ibis Budget.[7] It is an economy hotel brand focused on in-style stays and owned by Accor.[2] Each hotel reflects the spirit of its location.[2] Ibis Styles manages 476 hotels in 45 countries (2018).[1]
Development
Year | Hotels | Rooms |
---|---|---|
2020 | 562 | 59 481 |
2019 | 534 | 56 227 |
2018 | 476 | 48 842 |
2017 | 422 | 43 213 |
2016 | 367 | 36 144 |
2015 | 310 | 29 274 |
2014 | 277 | 25 100 |
2013 | 233 | 21 156 |
2012 | 192 | 16 538 |
2011 | 149 | 13 110 |
See also
References
- ^ a b c d "Key indicators". Accor.com. Retrieved 11 April 2023.
- ^ a b c "Ibis Styles by Accor". Hospitalitynet.org. Retrieved 25 November 2019.
- ^ "ACCOR Acquires Thakral's All Seasons Hotel Management Business for AU$29 Million". Hotel-online.com. 20 December 1999. Retrieved 25 November 2019.
- ^ "All Seasons met ses équipes en ordre de bataille sur la France". Lhotellerie-restauration.fr (in French). 5 April 2007. Retrieved 25 November 2019.
- ^ a b "Ibis Styles accélère son développement". Lhotellerie-restauration.fr (in French). 17 September 2014. Retrieved 25 November 2019.
- ^ "All Seasons ouvre son 100e établissement à Berlin". Lhotellerie-restauration.fr (in French). 30 November 2010. Retrieved 25 November 2019.
- ^ a b Scott Carey (22 June 2012). "Ibis accelerates 'megabrand' revamp". Businesstraveller.com. Retrieved 25 November 2019.
- ^ "Accor unveils "Sweet Bed by Ibis"". Businesstraveller.com. 18 September 2012. Retrieved 25 November 2019.
- ^ Armorel Kenna (1 November 2011). "Accor Lets Ibis Offer Prada Hint in Budget Hotel Battle". Bloomberg.com. Retrieved 25 November 2019.
- ^ "Accor unveils new public spaces of ibis and ibis budget brands". Breakingtravelnews.com. 24 June 2012. Retrieved 25 November 2019.
- ^ "Ibis Becomes Leading Hotel Brand in Europe". Hospitalitynet.org. 14 February 2013. Retrieved 25 November 2019.
- ^ "ibis Styles: the first signs have gone up!". Hospitality-on.com. 19 December 2011. Retrieved 25 November 2019.
- ^ "all seasons Jakarta Thamrin". all.accor.com. Retrieved 15 November 2022.
- ^ "Katie Honan, European Hotel Chain Opening ibis Styles Outpost Near LaGuardia Airport". Dnainfo.com. 29 July 2016. Archived from the original on 13 November 2017. Retrieved 25 November 2019.
- ^ "Tom Otley, Ibis Styles London Heathrow opens". Businesstraveller.com. 23 June 2016. Retrieved 25 November 2019.
- ^ "AccorHotels Launches First ibis Styles in India". Businesswireindia.com. 21 September 2016. Retrieved 25 November 2019.
- ^ David Thompson (11 May 2016). "Ibis Styles number one in planned hotels in Africa". Hoteliermiddleeast.com. Retrieved 25 November 2019.
- ^ "Ibis Styles inaugurates the first hotel dedicated to comics". Hospitality-on.com. 6 February 2018. Retrieved 25 November 2019.
- ^ "ibis Styles transforme ses chambres en voyage spatial". Ladn.eu (in French). 8 February 2019. Retrieved 25 November 2019.
- ^ "Araneta City tops off first ever ibis Styles Hotel". The Manila Times. 26 January 2020. Retrieved 26 January 2020.
External links
Media related to Ibis Styles at Wikimedia Commons