Mr. Six (mascot)

Source: Wikipedia, the free encyclopedia.

Mr. Six
First appearance2004 Six Flags advertisements
Last appearance2010
Created byDoner Advertising
Portrayed byDanny Teeson[1]

Mr. Six was an advertising character that was used from 2004 to 2010 for an

theme park chain Six Flags. Appearing as an elderly man wearing a tuxedo and thick-framed glasses, he was usually shown stepping slowly off a bus before he suddenly performed a frenetic dance to an instrumental version of the Vengaboys song "We Like to Party
" to invite stressed and overworked people to Six Flags.

Origin

According to USA Today, Mr. Six is the creation of Doner Advertising of Southfield, Michigan. The success of the ad became such that Six Flags toured the vintage bus featured in the ad to all of its 31 parks selling old T-shirts based on the Mr. Six advertisement. Mr. Six also appeared on the nationally broadcast U.S. TV morning show Good Morning America.[2]

The first airing had Mr. Six as an apparently elderly, slow-moving man dressed in his trademark tuxedo and large glasses, entering a suburban neighborhood in a

Techtonik.[citation needed
] Ads later showed different variations of Mr. Six dancing and inviting people to Six Flags. Initially he had a non-speaking role.

Six Flags did not disclose the identity of the actor playing Mr. Six for some time,[3] but eventually it became known that Mr. Six was played by choreographer Danny Teeson.[4] Teeson said in 2018, "The first few years, I had a hefty NDA [non-disclosure agreement] agreement with my contract."[4]

Mr. Six impersonators

A Halloween costume based on the likeness of Mr. Six

On July 9, 2004, Six Flags Great America held a contest to find the best person who could impersonate the new "Ambassador of Fun" Mr. Six and dance like him. The reward was $2,500 cash and other small prizes. About 200 people who wore tuxedos and red bow ties, went out onto the stage and danced. Jordan Pope, 13, won the contest. Jim Crowley, Six Flags Great America marketing director, said, "Jordan truly embodies the spirit of Six Flags!... He had Mr. Six's unique dance moves down to a science, the crowd went wild when he took the stage!"[5]

Retirement and possible revival

On November 29, 2005,

Washington Redskins (now the Washington Commanders), took over Six Flags and the next day, he announced the retirement of the ad campaign. Snyder said that Mr. Six was "pointless". Mr. Six and the "It's Playtime!" motto were dropped and Six Flags' next ad campaign was "Friendly, Clean, Fast, Safe, Service." (The mascot was still prominently featured at Six Flags theme parks on merchandise until his revival in 2009.) The Mr. Six campaign was replaced by the "More Flags, More Fun" campaign, which introduced an unnamed Asian
character shouting the tagline at viewers.

On February 2, 2009, Mr. Six began appearing in place of the unnamed Asian character in the "More Flags, More Fun" ads on the Six Flags website. In March 2009, Six Flags announced the return of Mr. Six to promote their 2009 season opening in numerous press releases.

television commercials
where he dances and says the "More Flags, More Fun" tagline, alongside his sidekick Little Six, a much younger version of himself.

Mr. Six appeared as a bobblehead in the Six Flags New for 2017 announcement video.

On March 21, 2024, several of Six Flags' social media accounts posted a video entitled "The party has just begun" featuring "We Like to Party" playing in the background on speakers. The title of a poster contains a bus emoji, hinting at a potential comeback of Mr. Six to the Six Flags parks.

Parodies

See also

Footnotes

  1. ^ "Danny Teeson". IMDb.
  2. ^ a b Howard, Theresa (July 11, 2004). "Dancing Mr. Six scores with viewers of Six Flags ads". USA Today. Retrieved June 10, 2017.
  3. ^ Alex (July 14, 2004). "Who is Mr. Six?". Museum of Hoaxes. Retrieved October 29, 2020.
  4. ^ a b Grant, Megan (January 16, 2018). "The Internet Just Discovered The Six Flags Dancing Old Man Is Actually Hot As Heck". Bustle. Retrieved October 29, 2020.
  5. ^ "Prophetstown, Illinois Resident Bags $2,500 in Mr. Six Look-Alike Contest at Six Flags Great America" (Press release). Gurnee, Illinois: Six Flags Great America. July 9, 2004. Archived from the original on September 11, 2009.
  6. ^ Six Flags Great America (March 25, 2009). "Six Flags Great America Brings Summer Early With More Days... More Value... More Flags... More Fun" (Press release). PR Newswire. Retrieved April 20, 2012.
  7. ^ Koshinski, Bob (March 19, 2007). Empire Sports Network "Mr Empire" promo. Retrieved August 12, 2023.

References