Reuters TV
Internet streaming | |
| Country | United States |
|---|---|
| Availability | iOS Android webOS |
| Owner | Thomson Reuters |
Key people | Don Colarusso, Executive Editor[1] |
Launch date | February 4, 2015 |
Official website | reuters |
Reuters TV is a mobile video news service operated by the news organization
Preparations for the service began in 2012 originally testing the concept on YouTube.[3] The current service was announced in November 2014.[4]
The service was launched in 2015 and promoted as "Netflix for News" and features “curated but personalized news coverage” via short video reports.[5] The service offers two services: “Reuters Now”, a constantly-updated customisable, skippable and downloadable news lineup of lasting between 5 and 30 minutes composed of story clips, and uninterrupted live feeds of global events. Reuters TV has both a U.S. and international version of the service, with news tailored to both. The stories are chosen by user's interests, time and location (for example, an American viewer is likely to receive a longer report of an American-related news story than a French viewer.)
Originally costing 1.99 dollars a month, the service was made free in August 2015. In 2016, Reuters launched Reuters TV for publishers.[1] In 2017, it was reported that Reuters TV had over 1 million viewers monthly, with users coming to the video service three times a week on average.[6] On mobile devices, users spend an average of 12 minutes per session, while on streaming TV devices like Apple TV and Roku, the average time spent was 21 minutes per session when the service was available there.[6]
References
- ^ a b c "Introducing Reuters TV". Thomson Reuters. 2015-02-04. Retrieved 2016-08-29.
- ^ "Reuters TV finds value not just in making its content free, but in giving it away to other publishers". Retrieved 2016-08-31.
- ^ "It's not TV, it's Reuters TV: Rethinking a news channel for online audiences". Nieman Lab. Retrieved 2017-11-30.
- ^ "Reuters TV aims to personalize news broadcasts - Digiday". Digiday. 2014-11-11. Retrieved 2017-11-30.
- ISSN 0261-3077. Retrieved 2017-11-30.
- ^ a b "Reuters TV now has 1 million monthly viewers". Digiday. 2017-01-11. Retrieved 2022-02-11.
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