World's End, Kensington and Chelsea

World's End
World's End
	The World's End Estate
	World's End Location within Greater London
London borough	Kensington & Chelsea;
Ceremonial county	Greater London
Region	London;
Country	England
Sovereign state	United Kingdom
Post town	LONDON
Dialling code	020
Police	Metropolitan
Fire	London
Ambulance	London
UK Parliament	Chelsea and Fulham;
London Assembly	West Central;
	List of places UK England London 51°28′55″N 0°10′52″W / 51.482°N 0.181°W

World's End is a district of Chelsea, London, lying at the western end of the King's Road. Once a Victorian slum area, council housing was built here in the 20th century, including the brutalist architecture World's End estate.

History

The area takes its name from the

The World's End

, which dates back to at least the 17th century. However, like the district known as Elephant and Castle, the origins of names of public houses are obscure.

In the King's Road, near Milman Street, is an inn styled "The World's End." The old tavern... was a noted house of entertainment in the reign of Charles II. The tea-gardens and grounds were extensive, and elegantly fitted up for the reception of company. The house was probably called "The World's End" on account of its then considerable distance from London, and the bad and dangerous state of the roads and pathways leading to it. (Old and New London, 1878)^[1]

It is mentioned in Congreve's Restoration comedy Love for Love (1695)^[2] as a place of questionable reputation to the west of London.^[3]

On Cary's New And Accurate Plan Of London And Westminster (1795), the inn is shown on the north side of Kings Road, the only building in the area.^[4] The modern public house, the World's End Distillery, on the south side of King's Road, was built in 1897.^[5]

Famous ex-residents of the World's End Estate include Christine Keeler and Joe Strummer.

The 1960s

The fashionable set who had made their home at the other end of the Kings Road discovered the World's End and found it was the perfect place to open the boutique Granny Takes a Trip. There were several boutiques and hippie shops that clustered round World's End in the late 1960s including Gandalf's Garden selling candles, incense, spiritual books and hippy paraphernalia. Sophisticat sold reconditioned pine furniture and was home to Christian the lion cub; The Sweet Shop at 28 Blantyre Street sold silk velvet patchwork and applique cushions, tunics, and wallhanging designed by artist Laura Jamieson. The shop was frequented by Twiggy, Jean Shrimpton, and Keith Richards.

A short distance away on the

SEX started by Vivienne Westwood

in the 1970s (which is now known as World's End).

Housing

In the 1960s Chelsea Borough Council erected new social housing, in particular the Cremorne Estate (named after the historical Cremorne Gardens, which once stood on that site).

This was followed, in early 70's, by the red brick towers of the World's End estate which swept away many

Jim Cadbury-Brown and Eric Lyons,^[2] and is now known for its brutalist architecture.^[7]

Gallery

Transport

The nearest stations are:

Imperial Wharf
(London Overground)
Fulham Broadway
(London Underground)

References

^ Walford, Edward (1878). Old and New London. Vol. 5. London: Cassell, Petter & Galpin. p. 87. Retrieved 28 November 2017.
^
OCLC 28963301. {{cite book}}: |work= ignored (help)CS1 maint: location missing publisher (link
)

^ Congreve, William. "Love for Love". Project Gutenberg. Retrieved 29 November 2017.
^ Cary, John (1795). "Cary's New And Accurate Plan Of London And Westminster". MAPCO Map And Plan Collection Online. mapco.net. Retrieved 29 November 2017.
^ Historic England. "Worlds End Distillery public house (1391649)". National Heritage List for England. Retrieved 3 April 2015.
^ "The World's End Estate, Chelsea: 'Village style living in the heart of London'". Municipal Dreams blog. 29 October 2013. Retrieved 14 December 2015.
^ Jonathan Meades (13 February 2014). "The incredible hulks: Jonathan Meades' A-Z of brutalism". The Guardian. Retrieved 1 November 2015.