Amp (TV series)

Amp
Created by	Todd Mueller Burle Avant
Opening theme	"Tempest" by Deepsky[1]
Country of origin	United States
Production
Executive producers	Todd Mueller Gregg Drebin Christina Norman Abby Terkuhle
Producers	Todd Mueller V. Owen Bush Colin Barton
Editor	Burle Avant
Running time	60 minutes (with commercials)
Original release
Network	MTV
Release	September 6, 1996 (1996-09-06) – 2001 (2001)

Amp is a music video program on MTV that aired from 1996 to 2001. It was aimed at the electronic music and rave crowd and was responsible for exposing many electronica acts to the mainstream. When co-creator Todd Mueller (who had worked on this with V. Owen Bush, Amy Finnerty and show co-creator, on air music video dj Burle Avant 1996-1997) left the show in 1998, it was redubbed Amp 2.0. The show aired some 46 episodes in total over its 6-year run. In its final two years, reruns were usually shown from earlier years. Amp's time slot was moved around quite a bit, but the show usually aired late at night or in the early morning hours on the weekend. Because of this late night time slot, the show developed a small but cult like following. A few online groups formed after the show's demise to ask MTV to bring the show back and air it during normal hours, but MTV never responded to the requests.

Format

The show was possibly inspired by the underground public access show "TV w/ Ray Cathode" (later named Dizzy TV) that started airing on

and many others. TV w/ Ray Cathode show producer Beau Tardy also worked at MTV and was a colleague of Todd Mueller but never contributed to Amp.

The format of the show strongly resembled the original MTV model of broadcasting primarily music videos, but without

," which was sampled by several electronic artists in the early 1990s.

Compilations

The show was popular enough that MTV produced two compilations of songs by artists featured on Amp.

.

Artists commonly featured on the show

• 1.8.7
• Aphex Twin
• Astral Projection
• Atari Teenage Riot
• Autechre
• Aux 88
• Banco de Gaia
• Brian Eno
• Chemical Brothers^[2]
• Coldcut
• Crystal Method
• Daft Punk
• Dr. Octagon
• Emergency Broadcast Network
• Faithless
• Fluke
• The Future Sound of London^[2]
• Goldie
• GusGus
• Ken Ishii
• Kraftwerk
• Josh Wink
• Juno Reactor
• Moby
• Orbital
• The Orb
• The Prodigy
• Roni Size
• Speedy J
• Tipsy
• Tranquility Bass
• Tricky
• Underworld

References

1. ^ Deepsky interview from June 1999 LunarMagazine.com. Retrieved 29 June 2009.
2. ^ ^{a b c} "MTV Takes a Walk on the Wild Side of Music Videos". Electronic Gaming Monthly. No. 100. Ziff Davis. November 1997. p. 234.
3. ^ Darren Keast: Computer World^{[permanent dead link]}. East Bay Express, August 29, 2001

External links

• Complete episode guide to videos played on Amp; includes partial guide to Amp 2.0
• A New, Spacey Look For MTV https://www.nytimes.com/1997/01/19/style/a-new-spacey-look-for-mtv.html