DR Automobiles

Source: Wikipedia, the free encyclopedia.
DR Automobiles S.r.l.
RevenueIncrease €700 million (2023)
WebsiteOfficial website

DR Automobiles (previously DR Motor Company) is an

JAC Motors
.

History

DR was founded by Massimo Di Risio in 2006.[1] As of 2008,[needs update] the company had offices in Rome, Campobasso and Pescara.[2][3]

The company had a network of 20 dealers in Italy at the end of 2018.[4]

In 2020, DR launched their first sub-brand, EVO.[citation needed]

In 2022, DR introduced two new premium sub-brands, Sportequipe and ICKX.[5]

In 2024, DR introduces the Tiger sub-brand, for the marketing of Chinese cars of the Dongfeng brand, in particular its sub-brand Forthing.[6]

Models

Current Models

DR

DR 1.0
  • DR 1.0 (2023-present, based on the Chery eQ1)
  • DR 3 / 3.0 (2016–present, based on the Chery Tiggo 3x)
  • DR 5.0 (2020–present, based on the Chery Tiggo 5x)
  • DR 6.0 (2022–present, based on the second-generation Chery Tiggo 7)
  • DR PK8 (2023-present, based on the JAC Shuailing T8)

EVO

  • EVO 3 (2020–present, based on the JAC Refine S2)
  • EVO 4 (2020–present, based on the JAC Refine S3)
  • EVO 5 (2020–present, based on the Chery Tiggo 3 between 2020 and 2022, and later the second-generation Beijing X3 since 2023)
  • EVO 7 (2023–present, based on the Sehol X8)
  • EVO Cross 4 (2022–present, based on the JAC Shuailing T8)

ICH-X

Formerly known as ICKX between 2022 to 2024.

  • ICH-X K2 (2023-present, based on the first-generation Beijing BJ40)

Sportequipe

  • Sportequipe 5 (2023–present, based on the Chery Tiggo 5x)
  • Sportequipe 6 (2023–present, based on the second-generation Chery Tiggo 7)
  • Sportequipe 7 (2023–present, based on the Chery Tiggo 8)

Former Models

DR

DR 1
  • DR 1 (2009–2014, based on the Riich M1)
  • DR 2 (2010–2014, based on the Chery A1)
  • DR 4 (2016–2020, based on the JAC Refine S3)
  • DR 5 (2007–2020, based on the Chery Tiggo 3)
  • DR 6 (2016–2020, based on the Chery Tiggo 5)
  • DR 4.0 (2022-2024, based on the Chery Tiggo 5x, continuation of the pre-facelift DR 5.0)
  • DR 7.0 (2023-2024, based on the Chery Tiggo 8)
  • DR CityCross / CityVan (2013-2016, based on the Riich X1)
  • DR F35 (2020–2023, based on the first-generation Chery Tiggo 7)
  • DR Zero (2015–2019, based on the second-generation Chery QQ)

EVO

  • EVO 6 (2020–2021, based on the Chery Tiggo 5)

References

  1. ^ Tribunale di Isernia (PDF; (in Italian), retrieved 6 June 2020
  2. ISBN 978-83-61604-12-9
    , page 323.
  3. ^ "Viaggia sugli spot il Suv low cost prodotto a Isernia". Il Sole 24 ORE. Retrieved 2018-06-09.
  4. ^ "I NOSTRI DEALERS". DR Motor Company S.p.A. Retrieved 2018-12-19.
  5. ^ Gori, Gianmarco (2022-06-17). "Sportequipe e ICKX, ecco a chi si rivolgono i due nuovi marchi DR". Motor1 Italia (in Italian). Retrieved 2022-10-19.
  6. ^ "Debutta in Italia il marchio Tiger". alvolante.it. alvolante.it. 18 April 2024. Retrieved 18 April 2024.
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