Mohan Meakin

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Mohan Meakin
Key people
Hemant Mohan
ProductsAlcoholic beverages, non-alcoholic beverages, vinegars, cereals, glass bottles, malt extract
WebsiteMohan Meakin Limited

Mohan Meakin is a large group of companies which started with Asia's first

Himalayan Mountains in India
under the name Dyer Breweries.

History

In the late 1840s, Edward Abraham Dyer, father of Colonel

British Tommy
declaring, "as good as back home!".

The brewery was soon moved to nearby

Ootacamund
Brewery (South India).

Another entrepreneur, H. G. Meakin, moved to India and in 1887 bought the old Shimla and Solan Breweries from Edward Dyer

Burma was separated from India, the company was restructured with its Indian assets as Dyer Meakin Breweries, a public company on the London Stock Exchange
.

Following

Ghaziabad and Khopoli (near Mumbai) and the company name was changed to Mohan Meakin Breweries in 1967.[2]

On the death of Mohan in 1969, his eldest son,

Hyderabad
.

Today, Mohan Meakin's principal brands are Old Monk Rum and Golden Eagle Beer. Its other products include Diplomat Deluxe, Colonel's Special, Black Knight, Meakin 10,000, Summer Hall and Solan No 1 whiskies, London Dry and Big Ben gins, and Kaplanski vodka. Asia's original beer, Lion, is still sold in northern India.

Beer

Lion Beer is the main brand first sold by Dyer Breweries in the 1840s. Lion was originally an

India Pale Ale (IPA) but the beer style was changed in the 1960s to a lager.[4] Lion remained the number one beer in India for over a century from the 1840s until the 1960s. After this, another Mohan Meakin brand, Golden Eagle, took the number one place until the 1980s, when Kingfisher became number one.[4] By 2001, Lion sales had declined substantially and Lion was only available to the Indian Army through the Canteen Stores Department (CSD)
. Mohan Meakin then entrusted the marketing of its original beer to International Breweries Pvt. Ltd. The brand has since been relaunched in the north Indian market. With a new label design and marketing campaign, Lion has established itself once more in the civilian market and is now expanding into markets across India.

Lion earns a place in history as Asia's first beer brand. Lion's popularity with the British during the heyday of the empire led to the start-up of other Lion beers around the world, in New Zealand, South Africa and elsewhere. Lion remains the number-one brand in neighbouring Sri Lanka, where Mohan Meakin had introduced it in the 1880s through their Ceylon brewery.

Among their list of beers is Old Monk 1000, sporting the same logo as the Old Monk Rum[5] considered as a strong beer with high alcohol content.

Rum

Main article: Old Monk

Old Monk is a vatted Indian rum, blended and aged for 7 years (though there is also more expensive, 12-year-old version). It is dark, with an alcohol content of 42.8 (army issue alcohol content is 50%). It is produced by Mohan Meakin, based in Mohan Nagar, Ghaziabad, Uttar Pradesh.

It is available in all parts of India. Old Monk is also the third largest selling rum in the world.[

Indian Made Foreign Liquor
(IMFL) brand for many years. The first time it was tasted officially was 19 December 1954. It is sold in five size variants: 180 ml (quarter / nip), 350 ml (half / pint), 750 ml (full / quart), 1-litre and 2-litre bottles.

See also

References

  1. ISBN 9781852855758.
    - Saikia, Arunabh (23 April 2016). "How Old Monk went from India's star to another has-been". Mint on Sunday. Retrieved 30 January 2017.
    - "Reginald Edward Dyer 1864-1927 - Ancestry". www.ancestry.com. Retrieved 30 January 2017.
    - http://lawrencecollege.edu.pk/reginald-edward-harry-dyer/
  2. ^
    ISBN 9780230594128
    .
  3. ISBN 9788179331750
    .
  4. ^
    ISBN 9780191505010
    .
  5. ^ "Beers – Mohanmeakin". Retrieved 12 March 2023.

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=Mohan_Meakin&oldid=1225198698"