Rose Colored Glasses (Kelly Rowland song)
"Rose Colored Glasses" | ||||
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Single by Kelly Rowland | ||||
from the album Here I Am | ||||
Released | June 28, 2010 | |||
Studio |
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Genre | Electropop | |||
Length | 4:01 | |||
Label | Universal Motown | |||
Songwriter(s) | ||||
Producer(s) | Dr. Luke Emily Wright (vocals) | |||
Kelly Rowland singles chronology | ||||
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"Rose Colored Glasses" is a song by American recording artist
The arrangement and delivery were praised as being classy, while the critics felt that the overall emotion of the song gave Rowland the best chance of achieving US chart success. "Rose Colored Glasses" was released on June 28, 2010, across some parts of Europe, and a day later in the United States and Canada, where it was intended to be one of the album's two
Background
At the 2010
Music and recording
“Rose Colored Glasses” is a mid-tempo
During an interview for Rowland's segment in the
"It's just so nice to express that emotion and get it all out there because everyone out there, I'm sure you guys can relate to the pain of feeling like a complete idiot when everybody's laughing at you when you're getting played by the person in your life at the time. And you just need to take off your rose colored glasses."[18]
Critical reception
The song was praised by critics who agreed that it was Rowland's best chance of reaching the US
Release and commercial performance
When the single's cover was revealed, it divided opinions. Becky Bain of Idolator liked "simplicity of the black and white cover," though she felt it strange that the image "didn't have color or glasses."
Music video
![A man faces the camera, he is wearing a portable microphone](http://upload.wikimedia.org/wikipedia/commons/thumb/3/30/2019_-_Centre_Stage_-_Day_2_VJR22168_%2849025047027%29.jpg/225px-2019_-_Centre_Stage_-_Day_2_VJR22168_%2849025047027%29.jpg)
Background and concept
Rowland first revealed on
Scenes in the video include vivid colors, unique visuals, and mood-responsive lighting. During the shoot, Rowland said, "This video has been one of the best video experiences I’ve ever had. I’ve shot a lot of videos, but this one is probably the most intriguing because of how it’s shot, the lighting—everything is so detailed."[37] Rankin said that "the concept for the video was 3D" to best portray how "the people look at your relationships with an optimism that can't be seen from the inside." The scenes feature the use of circular trap and turntables so that Rowland "could be seen from every angle."[18] "Rose Colored Glasses" was set to premier on the Vevo network on September 20, 2010;[38] however, it was uploaded to her Vevo account on September 15, 2010, five days earlier than expected.[39]
Synopsis
At the beginning of the video, Rowland is seen dressed in waist-high trousers, a white blouse, and a black tie. The first scene of the video features Rowland and her love interest, played by Alvino Lewis, arguing. During the song's build-up, she is dressed in a black-and-white netted catsuit, standing in front of pink and red streamers. Just before the chorus, she appears in a low cut corset against a dark backdrop with her hair tied in a tight bun. In the chorus, she appears in a gold dress on a turntable surrounded by smoke, spliced with scenes of the argument and a blue-tinged image of Rowland. As she sings the hook of the song, the camera flicks to a scene where she is surrounded by windswept rose petals (top frame).[40] During the second verse, the blue tinged image of Rowland is seen again, as is a new scene where she is on the turntable again dressed in a black ball gown with frills around the neck and shoulder. This is spliced with more scenes of Rowland in her gold dress. As the chorus builds for a second time, Rowland is seen wearing a tube dress before switching to the dark corset scene where it begins to rain. Rowland is then seen surrounded by white doves (bottom frame) which fly around her while she spins on the circular trap. The bridge of the song focuses on the dark corset scenes where the rain increases and Rowland's facial expressions display deep sadness. Billboard commented on the last scenes: "In the end, Rowland finally takes those 'Rose Colored Glasses' off – the ones that have prevented her from seeing how truly damaging her relationship is – punching through a glass wall before pastel-colored butterflies appear in representation of her breakthrough." The video ends with blue-tinged images, where she sheds a single tear.[40]
Reception
Critics generally praised the clip's simplicity, the visuals, and the choice of outfits. A reviewer from Rap-Up said, "Kelly Rowland turns her tears into art in the eye-popping video for 'Rose Colored Glasses'..." They focused on the choice of visuals, saying that "the clip shows the Destiny's Child alum struggling with a relationship, while numerous wardrobe changes, vivid colors, doves, and stunning shots of Kelly burst onto the screen."[41] Liz Goodwin of Gather.com agreed with the visuals, saying, "In the music video, Kelly Rowland's body is looking fantastic. (Though she could switch up the weave for another hairstyle.) The outfits are hot – she’s looking fit! Kudos to Kelly for pulling off the very, very low-cut corset without falling out of it! She can be grateful to gravity for still being on her side...and for double-sided tape."[15] Robbie Daw of Idolator said, "We hope two things happen now that Kelly Rowland’s Rankin-directed 'Rose Colored Glasses' music video has premiered: 1.) you like it and show Miss Kelly some love on iTunes, and 2.) radio programmers in this fine country open their ears and show Miss Kelly major love on the airwaves...Kelly looks truly stunning in this video, from the opening shot of her wearing a dress shirt and tie to the couture dresses she vamps in expertly."[20]
Mariel Concepcion of Billboard was also positive of the video, saying that "not only does she walk away from an unhealthy situation in the clip - she looks completely stunning while doing so."[40] A reviewer from Kayrhythm.com said, "The clip is fairly successful, despite its simplicity and sobriety, which probably result from a lack of budget. In the song, Kelly is very beautiful and very emotional because it gives way to sadness created by the decline of a relationship with her boyfriend. In the absence of a spectacular clip, Kelly still focused on her wardrobe, perfect for the occasion." The reviewer pointed out that the video works because of Rowland having a good team behind her. "Kelly's team is really good. Imagine the damage that Kelly could have done with the team of Rihanna!..."[42] Julia Guez of Ados.fr was also critical of the clip, saying, "The aesthetic is the rendezvous, the Destiny's Child alum appears sexier than ever, but why has it increased the costumes? Something is missing...coherence, an imprint? We do not yet see the real Kelly..."[43]
Promotion
![](http://upload.wikimedia.org/wikipedia/commons/thumb/7/77/Kelly_Rowland_RCG_at_Walmart_SoundCheck.jpg/225px-Kelly_Rowland_RCG_at_Walmart_SoundCheck.jpg)
Rowland performed the single live for the first time during the set list of her
Credits and personnel
- Recording[46]
- Recorded in Los Angeles, California; at Conway Recording Studios and Dr. Luke's.
- Mixed at MixStar Studios in Virginia Beach, Virginia.
- Mastered at Sterling Sound in New York City, New York.
- Personnel[46]
- Joshua "Ammo" Coleman– programming
- additional vocals
- Megan Dennis – production coordination
- Serban Ghenea – mixing engineer
- Lukasz "keyboard, programming
- Tatiana Gottwald – CA assistant
- John Hanes – engineer
- Irene Richter – production coordination
- Tim Roberts – assistant engineer
- Sam Holland – music engineer
- lead vocals
- Eric Weaver – CA assistant
- Emily Wright – vocal producer, music engineer
Charts
Chart (2010) | Peak position |
---|---|
Slovakia (Rádio Top 100)[33] | 25 |
South Korea International ( Gaon)[47]
|
28 |
US Top 40 Airplay (Mediabase)[30] | 39[a] |
Release history
Region | Date | Format(s) | Label(s) | Ref. |
---|---|---|---|---|
Belgium | June 28, 2010 | Digital download | Universal Music | |
Netherlands | ||||
Norway | ||||
Canada | June 29, 2010 | |||
United States |
|
Universal Motown
|
||
Italy | July 26, 2010 | Digital download | Universal Music |
Notes
- Nielsen BDS.
References
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- ^ "Kelly Rowland signs to Universal Motown Records". The Earth Times. May 19, 2010. Archived from the original on September 10, 2012. Retrieved May 20, 2010.
- ^ a b "Kelly Rowland Grown Woman & Rose Colored Glasses Single Covers". Rap-Up. June 18, 2010. Archived from the original on June 23, 2010. Retrieved June 26, 2010.
- ^ a b c "Top 40/Mainstream Future Release". All Access. All Access Music Group. June 26, 2010. Archived from the original on February 19, 2010.
{{cite web}}
: CS1 maint: unfit URL (link) - ^ a b "Top 40 Rhythmic Future Release". All Access. All Access Music Group. June 8, 2010. Archived from the original on February 9, 2010.
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- ^ a b Daw, Robbir (June 11, 2010). "Kelly Rowland Slows Things Down On New Single "Rose Colored Glasses"". Idolator. Archived from the original on June 24, 2022. Retrieved June 26, 2010.
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- ^ a b "Seven Day Publishes Airplay Report". All Access (All Access Media Group). September 5, 2010. Archived from the original on July 31, 2010. Retrieved September 13, 2010.
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{{cite web}}
: CS1 maint: unfit URL (link) - ^ "SNS IFPI". Hitparáda – RADIO TOP100 Oficiálna (in Slovak). IFPI Czech Republic. Archived from the original on May 3, 2012. Retrieved December 8, 2010. insert 201031 into search.
- ^ a b "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201034 into search.
- 103.5 KTU FM. Date broadcast: July 13, 2010
- ^ Rowland, Kelendria (July 31, 2010). "Day 1 of the videoshoot for Rose Colored Glasses!! Stay tuned for updates from the set! :)". Twitter. Archived from the original on June 5, 2014. Retrieved July 31, 2010.
- ^ "On The Set: Kelly Rowland's "Rose Colored Glasses"". directlyrics.com. Archived from the original on October 2, 2015. Retrieved August 16, 2010.
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- ^ "Behind the Scene: Rose Colored Glasses | Kelly Rowland – Official Website". Kellyrowland.com. December 23, 2009. Archived from the original on November 25, 2010. Retrieved September 15, 2010.
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- ^ "Video: Kelly Rowland – 'Rose Colored Glasses'". Rap-Up.com. July 16, 2006. Archived from the original on September 18, 2010. Retrieved September 15, 2010.
- ^ "KELLY ROWLAND N'A VRAIMENT PAS DE QUOI VOIR LA VIE EN ROSE…" (in French). kayrhythm.com. September 15, 2010. Archived from the original on September 18, 2010. Retrieved September 15, 2010.
- ^ Guez, Julia (September 15, 2010). "Rose Colored Glasses: Kelly Rowland essaye encoure... le clip!" (in French). ados.fr. Archived from the original on September 18, 2010. Retrieved September 15, 2010.
- ^ Vozick-Levinson, Simon (September 2, 2010). "'Sims 3' exclusive: Travie McCoy, My Chemical Romance and more sing in Simlish". Entertainment Weekly / CNN. Archived from the original on September 3, 2010. Retrieved September 2, 2010.
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- ^ Motown (Universal Music). 2011.)
{{cite AV media notes}}
: CS1 maint: others in cite AV media (notes) (link - Gaon Music Chart (in Korean). KMCIA. Archivedfrom the original on April 17, 2022. Retrieved April 17, 2022.
External links
- Official Music Video on YouTube