WUMJ

WUMJ

Simulcast of Urban oldies)
Affiliations	Compass Media Networks Premiere Networks
Ownership
Owner	Urban One (Radio One Licenses, LLC)
Sister stations	WAMJ, WHTA, WPZE
History
First air date	1978 (as WKUE-FM)
Former call signs	WPZE (2001–2009) WEGF (2001) WHTA (1995–2001) WQUL (1990–1995) WKUE-FM (1978–1990)
Former frequencies	97.7 MHz (1978–1995)
Call sign meaning	W U MaJic
Technical information[1]
Licensing authority	FCC
Facility ID	3105
Class	C3
ERP	8,500 watts
HAAT	165 meters (541 ft)
Transmitter coordinates	33°30′13.4″N 84°34′57.7″W / 33.503722°N 84.582694°W / 33.503722; -84.582694
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	magicatl.com

WUMJ (97.5

of Atlanta, through licensee Radio One Licenses, LLC. Since 1995, it has always been an urban station taking on three variations of the format due to frequency swaps in 2001 and 2009.

The station was originally assigned the WKUE-FM call sign on December 4, 1978 on 97.7 FM. On September 3, 1990, the call sign was changed to WQUL as "Kool 97.7 FM".

When Griffin, then-owner of the station, upgraded to a class C3 station on July 17, 1995, its tower was moved closer to Atlanta and moved down to the 97.5 FM frequency. The format was changed to

format from pop to rhythmic, two years after it launched.) Thus, it was the only pure hip hop and R&B station based in Atlanta for the first five years on the air.

While the station was an initial moderate success among the young adult audience in the region (especially inner-city Atlanta), WHTA suffered a setback with its signal coverage. Due to the transmitter location being based in

to the stronger 107.9 as "Hot 107.9" where it still airs today.

Urban gospel (2001–2009)

After WHTA relocated to 107.9, 97.5 FM relaunched as

.

Urban adult contemporary (2009–2016)

After WPZE relocated to 102.5, the 97.5 frequency changed to a simulcast of Majic 107.5 with the new callsign WUMJ. This would also result in the end of smooth jazz music on 107.5 (then WJZZ) as the WAMJ call sign relocated back to that frequency to reincarnate the "Majic" branding there.^[3][4]

On January 10, 2016, WUMJ broke from the "Majic" simulcast and began simulcasting translator W275BK's classic hip hop format as "Boom 102.9/97.5". The change is coordinated with the debut of the syndicated Ed Lover Show in mornings starting on the 11th on Radio One's classic hip-hop stations. The addition of WUMJ increases Boom's coverage to the south of Atlanta, including the Peachtree City and Newnan areas. General Manager Tim Davies stated in a press release that most of Majic's audience moved over to 107.5 following the upgrade of its signal three years ago, making 97.5 expendable.^[5]

On July 29, 2016 WUMJ returned to a simulcast of urban adult contemporary-formatted Majic 107.5.^[6]

• WUMJ official website
• Facility details for Facility ID 3105 (WUMJ) in the FCC Licensing and Management System
• WUMJ in Nielsen Audio's FM station database