Hush Puppies

Source: Wikipedia, the free encyclopedia.
Hush Puppies
Product typeFootwear
OwnerWolverine World Wide
CountryUnited States
Introduced1958; 66 years ago (1958)
Markets120 countries
Websitewww.hushpuppies.com

Hush Puppies is an American brand of casual footwear. A division of Wolverine World Wide, Hush Puppies is headquartered in Rockford, Michigan. Wolverine also licenses the Hush Puppies name for apparel, toys and accessories.[1]

Hush Puppies uses a

basset hound named Jason[2] as its logo; basset hounds are occasionally referred to as "hush puppies" for this reason.[3]

History

Hush Puppies casual leather shoe

The Hush Puppies brand was founded in 1958 following extensive work by Wolverine to develop a practical method of

suburbia in the United States; by mid-1959 the company had produced its first million pairs and by 1963 one in ten adults in the United States owned a pair of Hush Puppies.[4]

1990s resurgence

In 1994, when sales were down to 30,000 pairs a year, Hush Puppies suddenly became

A Hush Puppies storefront

Hush Puppies also benefited from the trend toward dressing-down at work, filling the fashion gap between sneakers and dress shoes. Depending on word of mouth, Wolverine sold 430,000 pairs of the shoes in 1995, and four times that the following year. Hush Puppies won the prize for best accessory at the Council of Fashion Designers awards dinner in 1995.[5][7][8]

Hush Puppies' rapid rise in popularity was used as an example of a tipping point by journalist Malcolm Gladwell.[5]

In popular culture

Hush Puppies claimed their rubber soles saved the life of

Sacramento, California. Richards was knocked unconscious, but medics believed that the crepe-soled Hush Puppies shoes he was wearing insulated him and saved his life.[9]

Hush Puppy shoes are referenced in a number of songs, including Jimmy Buffett's "Come Monday", Oran "Juice" Jones's "The Rain", and Pete Townshend's "Rough Boys".[4]

Mikhail Gorbachev invited the brand to be the first American company to do business in the Soviet Union.[4]

The shoes were worn by Forrest Gump in the movie Forrest Gump.[4]

Hush Puppies referenced in The Tipping Point book by Malcolm Gladwell

References

  1. ^ – via Funding Universe.
  2. ^ "Jason's Hush Puppies Scrapbook". Archived from the original on 2006-02-19. Retrieved 2006-03-05.
  3. ^ "The Basset Hound". Dogster. 2020-08-14. Archived from the original on May 10, 2021. Retrieved 2022-06-02.
  4. ^ a b c d "Hush Puppies shoes mark 50 star-studded years". The Grand Rapids Press. March 9, 2008. Archived from the original on December 11, 2020. Retrieved June 2, 2022.
  5. ^ . 2000-04-22. Retrieved 2022-11-02.
  6. ^ Associated Press (1996-05-12). "Trendy Feet Find Themselves Beating a Path to Hush Puppies". Deseret News. Retrieved 2022-11-02.
  7. ^ "Wolverine World Wide Reports Higher Earnings and Sales for Year and Fourth Quarter". Archived from the original on 2015-04-02. Retrieved 2011-12-05.
  8. ^ Stafford, Rod (December 3, 1995). "If Di Can't Come, Forget the Cameras". Sun Sentinel. Archived from the original on July 2, 2021. Retrieved June 11, 2022.
  9. ^ "Bee History: Shocking night for Keith Richards". The Sacramento Bee. Archived from the original on July 21, 2017. Retrieved June 2, 2020.

External links