Super Mario Bros. 35th Anniversary

Source: Wikipedia, the free encyclopedia.
This article is about the 35th anniversary celebration. For the 2020 video game, see Super Mario Bros. 35.

Super Mario Bros. 35th Anniversary
Anniversary logo, depicting (from left to right) a Goomba, Luigi, Toad, Bowser, Mario, and Princess Peach
A simplified alternate version of the anniversary logo.
The main and alternate versions of the logo for the anniversary
Date (2020-09-03) (2021-03-31)September 3, 2020 – March 31, 2021
(6 months and 4 weeks)
TypeAnniversary event
Motive35th anniversary of the Super Mario series
Organized byNintendo
Websitemario.nintendo.com

The Super Mario Bros. 35th Anniversary[a] was a celebration of the Super Mario video game series created by Shigeru Miyamoto. The series began with the release of Super Mario Bros. on September 13, 1985, and has since spanned over twenty games appearing on every major Nintendo video game console. Through a series of leaks initially reported by Video Games Chronicle in March 2020, plans revealed that Nintendo originally planned to celebrate the anniversary earlier in 2020; however, due to the COVID-19 pandemic, the anniversary was postponed to September that same year. The anniversary was announced in a Nintendo Direct on September 3, 2020, and ran until March 31, 2021.

Nintendo released numerous

Super Mario 3D World + Bowser's Fury. Additionally, a limited edition Game & Watch handheld was released, containing Super Mario Bros. and Super Mario Bros.: The Lost Levels as well as a remix of the Game & Watch game Ball
. All the games received generally positive reviews from critics.

In addition to games,

Levi's, UHU, and Hasbro. Events such as the opening of Super Nintendo World
were also held to coincide with the celebration of the anniversary.

History

Background

Further information: Super Mario
Shigeru Miyamoto seen wearing a T-shirt with the series' 30th Anniversary logo

The Super Mario series was first created in 1985 when

16-bit graphics, as well as introduced series staple features such as Yoshi. In 1996, Super Mario 64 was released as a launch title for the Nintendo 64, which brought the series into 3D gameplay. The game became a critical success and is often noted as influential within the gaming industry.[5] The 3D gameplay of Mario 64 was then greatly expanded upon with two successors, Super Mario Sunshine (2002) for the GameCube and Super Mario Galaxy (2007) for the Wii. The series has since released over twenty entries split between 2D and 3D gameplay, with at least one released for every major Nintendo video game consoles.[6][7]

The Super Mario series was first celebrated in 2005, for the series' 20th anniversary. In late July 2005,

Famicom Mini version of Super Mario Bros. for the Game Boy Advance.[8] In addition, they also released a special edition version of the Game Boy Micro styled after the color scheme of a Famicom controller to commemorate the anniversary.[9][10]

The series celebrated its 25th anniversary in 2010.

Nintendo World Store in New York City which featured Shigeru Miyamoto and former Nintendo of America president Reggie Fils-Aimé, cutting a cake themed after levels from Super Mario Bros..[20][21]

The series celebrated its 30th anniversary, starting in April 2015.[22] For the anniversary Nintendo released Super Mario Maker in September, which became a big part of the celebration.[23][24] The game also spawned two amiibo styled after 8-bit Mario called the Mario 30th Anniversary Amiibo, which were sold separately or in bundles.[25][26][27] Other than games, Nintendo also teamed up with other brands to mark the anniversary such as Hot Wheels, Romain Jerome and Moschino.[28][29][30]

Anniversary

The anniversary celebration unofficially started on March 10, 2020, when Nintendo and The Lego Group teased a collaborative partnership on Twitter with a short video of a Mario figurine with an LED display, under the name of Lego Super Mario.[31] By March 12, a trailer was released on the Lego YouTube account, depicting multiple interactive playsets based on level themes in the Super Mario franchise.[32]

In late March 2020,

Twitter account for the anniversary celebration, the account of which shared the same email address as other official Nintendo Twitter accounts.[46][47]

On September 3, Nintendo showcased a variant of their Nintendo Direct online presentations, titled Super Mario Bros. 35th Anniversary Direct.[48][49][50] Within the direct, several of the previously rumored games were announced, including the rumored "All-Stars 2" revealed as Super Mario 3D All-Stars.[51][52] The original Super Mario All-Stars was also re-released as a part of the Nintendo Switch Online service.[53] Other games not mentioned by insiders were also announced, including Super Mario Bros. 35, Mario Kart Live: Home Circuit and the Game & Watch: Super Mario Bros. handheld.[54][55] In addition to the new titles, the direct also featured a recap of previously announced promotions within the year in the form of events in other Nintendo games as well as merchandise provide by collaborations with other companies.[56] The Direct ended with a montage of most of the mainline Mario releases since 1985, omitting Super Mario Bros.: The Lost Levels,[b] Super Mario Land 2: 6 Golden Coins, Super Mario Galaxy 2, New Super Mario Bros. 2, and New Super Mario Bros. U.[57][58] After the direct ended, it was announced that the celebration would last until March 31, 2021.[59] Nintendo later added that 3D All-Stars, Super Mario Bros. 35, and the Game & Watch handheld were all to cease sales after the end of the celebration.[60][61]

On September 13, Nintendo launched two websites for Super Mario Bros. and The Lost Levels, alongside printable manuals for the respective games. The websites acted as tie-in promotions for the then upcoming Game & Watch: Super Mario Bros. handheld, as well as celebrating the anniversary as a whole.[62]

Games

New releases

Paper Mario: The Origami King

Main article: Paper Mario: The Origami King

A Paper Mario game had initially been rumored by both Eurogamer and Video Games Chronicle on March 30.[33][41] The report claimed that the game would "return to the franchise's roots" and would offer an experience closer to Paper Mario and Paper Mario: The Thousand-Year Door compared to the other entries in the series.[40][43] Originally, Origami King was meant to be revealed at E3 2020 alongside the other games meant for the anniversary.[35][63] However, the announcements were split from the main celebration, partially due to Nintendo's transition to work from home development.[35][64] On May 14, the game was announced as Paper Mario: The Origami King via a standalone trailer on their YouTube page.[44][65] A second trailer, release on June 12, detailed further gameplay features of the game.[66] The game was released worldwide on July 17.[56][67]

In Paper Mario: The Origami King,

turn-based battle system where Mario must line-up up enemies on a circular grid before attacking them.[66] The game was well received by critics, with many praising the game's storytelling,[69] worldbuilding,[68] as well as the game's open world design.[70][71] However, the game was also criticised for its departure of the battle system seen in older titles from the Paper Mario series,[71][72] specifically the game's lack of experience points.[73]

The Game & Watch: Super Mario Bros. handheld released for the anniversary

Game & Watch: Super Mario Bros.

Main article: Game & Watch: Super Mario Bros.

At the beginning of the 35th Anniversary Direct, a

LCD screen.[76] The system was compiled with three games; Super Mario Bros., Super Mario Bros.: The Lost Levels and a modified version of the Game & Watch title Ball that replaced Mr. Game & Watch with Mario.[77][78] The handheld also contains a built-in clock.[79] In addition, the announcement stated that the system contained 35 easter eggs, in reference to the anniversary.[80][81] Nintendo went on to state that the Game & Watch: Super Mario Bros. handheld would be one of the anniversary games to be discontinued after March 31, 2021.[82] Critical feedback for the Game & Watch was positive, revering the device for its presentation,[83] secrets to find,[84] as well as the clock feature.[85] However, the handheld was criticised for the button designs,[86] tiny screen and the lack of more games in the compilation.[87]

Super Mario 3D World + Bowser's Fury

Main articles: Super Mario 3D World and Bowser's Fury

A port for the Wii U title Super Mario 3D World were part of the initial anniversary rumor reports in March 2020.

platformer.[90][91] Alongside the release of the game, two new amiibo based on Cat Mario and Cat Peach were released separately.[92] These amiibo can be used in game to grant the player power-ups.[93]

Super Mario 3D World's gameplay remains mostly untouched in the port, whilst also adopting gameplay featured in

Bowser Jr. team up as they traverse across a location known as Lake Lapcat to put a stop to Fury Bowser, a form of Bowser who has been enveloped by a controlling black sludge. Mario is tasked with collecting tokens known as Cat Shines to destroy the black sludge that appears throughout the world and free Bowser.[95] Bowser's Fury adapts 3D World's gameplay into an open-world environment, with segmented areas replacing individual levels.[96] Bowser Jr. can act as a guide to secrets around the game, which can be toggled.[97] Alternatively, Jr can be used in two player mode.[98] Occasionally, Fury Bowser will appear and causes fiery blocks to rain down. The player can choose to wait out the event or fight Bowser by becoming Giga Cat Mario if the player has enough Cat Shines.[91]

Super Mario 3D World's director Koichi Hayashida and producer Yoshiaki Koizumi

The bundle was met with overwhelming positive feedback,[99] with critics praising 3D World's upgraded features and local multiplayer,[100] although cited that the online mode wasn't always reliable.[101] On the other hand, Bowser's Fury was praised for the world's layout,[102] platforming challenges and the Fury Bowser battles.[103][104] However, the game was criticised for the Fury event's repetitiveness and the AI of Bowser Jr.[105][98]

Super Mario Bros. 35

Main article: Super Mario Bros. 35

In the same anniversary direct, an online multiplayer battle royale titled Super Mario Bros. 35 was announced.[50][106] The game was announced to be free to download for Nintendo Switch Online subscribers and was to release October 1.[107] Similar to 3D All-Stars, the game was announced to be unavailable to play after March 31, 2021.[59][108] The game had been in development before developer Arika's last title for the Nintendo Switch, Tetris 99.[109] Likewise to Tetris 99, the game held a handful of special events during the game's lifespan, particularly for Halloween and the game's final day.[110][111] After the game's servers were shut down on April 1 another battle royale developed by Arika, Pac-Man 99, took its place on the Nintendo eShop.[112]

The gameplay of the game consists of 35 individual players controlling Mario through levels as they appeared in the original Super Mario Bros., with the goal of being the last Mario standing.[113] The player can defeat enemies that appear through the levels to send them to other players to hinder their progress, as well as increase the initial player's timer.[114] Coins can be collected in the levels as well to spend on a roulette wheel which can grant the player a power-up to help aid against defeating enemies.[115] The critical reception for the game was positive, praising the game for innovation and the twist on the gameplay,[114][116] but was criticised for the game's simplicity and repetition.[115][117]

Mario Kart Live: Home Circuit

Main article: Mario Kart Live: Home Circuit

Mario Kart Live: Home Circuit was another game to feature in the direct.

AI opponents and obstacles.[124] The player is tasked with placing four gates acting as checkpoints to map out a course.[125] The game can also be played in co-op, where up to four individual RC cars can around the track.[126] Home Circuit was released in two sets on October 16, 2020, with the sets depicting Mario or Luigi as the drivers of the karts.[127] The game received praise by critics for the game's implementation of the mixed reality technology and incentivising players to be creative when making tracks.[128][129] However, critics noted that the game was fairly demanding for space and felt that the multiplayer mode was very costly.[130][131]

Super Mario 3D All-Stars

Main article: Super Mario 3D All-Stars

"I hope that people who played these games before will play them again, like I'm doing. It not only brings back some nostalgic memories, but it may allow them to find there are plenty of fun things they haven't yet discovered."

Kenta Motokura, 2020 CNN interview[3]

Another game heavily reported on by Video Games Chronicle was a collection of 3D Super Mario games similar in vein to Super Mario All-Stars.[33] Dubbed All-Stars 2 in the media, the game was reported to contain enhanced versions of Super Mario 64, Super Mario Sunshine and Super Mario Galaxy.[43] Initial reports claimed Super Mario Galaxy 2 would also be a part of this collection, however these claims were later withdrawn.[37][40] In the anniversary direct, the game was officially announced as Super Mario 3D-All Stars with a release date of September 18.[132][133] The game featured graphical enhancements and upscaling the aspect ratios for all three games as well as updated controls. After the direct, Nintendo stated the game would be a limited release and would be unavailable for purchase both physically and digitally after March 31, 2021.[134][135] In an interview with CNN, 3D All-Stars' producer Kenta Motokura encouraged people who had previously played these games, as to bring back memories and to discover new things about the games.[3] During an interview conducted by The Washington Post with Super Mario series directors, Motokura stated that they wanted to stay true to the games' original spirit and design. To do so, the development team interviewed many of the original members who worked on the three games, asking for insight for the significance of each game.[5]

The gameplay of all three games make use of

4:3 aspect ratio at 720p for both modes.[137] Galaxy received a control remapping, with motion controls functionality with the Switch Joy-Con for the TV Mode and touchscreen capabilities for handheld mode.[138][139] The collection also featured the soundtracks for all three games, which could be played with the screen off. The game received favorably by critics, praising the game for its updated graphics,[140] fixed camera controls and updated controls.[141][142] The compilation was criticised however, for the game's simplistic presentation and the limited release for the game.[143] Additional criticism was made against the compilation's lack of Galaxy 2.[144][145]

Re-releases

Super Mario All-Stars

Main article: Super Mario All-Stars

As well as the new games, Nintendo announced the re-release of the 1993 title Super Mario All-Stars, which became available immediately after the direct.[53][146] The game was added to the Nintendo Switch Online's SNES library, allowing the game to be played online in both single and co-op play.[147][148]

Merchandise

Lego

Main article: Lego Super Mario
A Lego Super Mario booth at Lego Trading (Taiwan)

In March 2020, it was revealed Nintendo collaborated with the

sound effects, in linear Super Mario style levels.[150][151] In total, the Lego theme has 11 sets,[c] 4 packs pertaining to cosmetic changes to the Mario figurine, and a blind bag collection of 10 Mario enemies.[152] It was released on August 1, 2020.[153]

More Lego information was revealed in July 2020, when Nintendo unveiled a miniature Lego

CRT TV replica, which displayed Super Mario Bros.[154] While not associated with the Lego Super Mario theme, the set can interact with it. By having the Mario figurine on top the TV, it can make sound effects by cranking a lever.[155] This set also released on August 1.[156]

Clothing

In April 2020, both

Super Mario characters.[160] During the Direct, Nintendo announced two more clothing brands that were collaborating, Black Milk, which make clothing for women, launched October 6, 2020,[161][162] and Puma, which released basketball shoes branded with Super Mario 64, Sunshine, and Galaxy iconography.[163][164]

Toys

Hasbro began collaborating with Nintendo, with their plans being revealed in July 2020 and released the following month. These plans turned out to be Mario themed Jenga and Monopoly tabletop games, complete with unique Mario styled gimmicks.[165][166][167] Another company involved in the collaboration was Jakks Pacific, which sold multiple Mario characters figurines throughout the year, both new and old. One of the figurines was a 12-inch tall figurine of Mario, fitted with sound effects and music.[168] When Super Mario 3D World + Bowser's Fury was announced, additional info was released outside the Direct, revealing the game would be launched alongside Cat Mario and Cat Peach amiibo.[169][170]

Other

In August 2020, the German

vinyl record album titled "Hang on to Your Hats" for the Video Game Jazz Orchestra band.[178]

Events and partnerships

Real world

JR-West 323 series advertising Super Nintendo World at Universal Studios Japan

Originally,

Rainbow Road inspired ice cream filled cake, with the addition of the ice cream served in a Super Mario Odyssey themed cup and a rainbow star milkshake.[189][190] In November, Nintendo partnered up with Amazon to produce Super Mario themed boxes that can be served to customers randomly through their orders.[191][192]

In games

Many other Nintendo games featured in-game events related to the anniversary.

16 bit sprites from Super Mario Kart,[197][198] Super Smash Bros. Ultimate hosted a Super Mario themed tournament in December as well as an Origami King spirit event,[199][200] and Super Mario Maker 2 hosted special Ninji speedruns.[39]

See also

Notes

  1. ^ 35th anniversary of Super Mario Bros. (Japanese: スーパーマリオブラザーズ35周年, Hepburn: Sūpāmarioburazāzu 35-shūnen) in Japan.
  2. ^ Outside of the direct, these games do appear on official timelines, with The Lost Levels replacing Bros. 2 in Japan.
  3. ^ There are two extra sets obtained under different means.
  4. ^ Additionally, T-Shirts were released for the Splatfest.[195]

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External links

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