Windows Phone Store

Source: Wikipedia, the free encyclopedia.

Windows Phone Store
Other namesWindows Phone Marketplace
Developer(s)Microsoft Corporation
Initial releaseOctober 21, 2010; 13 years ago (2010-10-21)
Operating systemWindows Phone 7 Windows Phone 8 Windows Phone 8.1 Windows 10 Mobile
SuccessorMicrosoft Store
TypeApp store
LicenseProprietary
Websitewww.microsoft.com/store/apps/windows-phone

Windows Phone Store (originally known as Windows Phone Marketplace) is an

Windows Store which would act as a unified store for all Windows-powered devices. This process was complemented by the Apps on Windows website, an interim solution before the unified Windows Store.[1]

Pricing and features

Windows Phone Store supported credit card purchases, operator billing, and ad-supported content. The store also featured a "try-before-you-buy" option, where the user had an option to download a trial or demo for a commercial app.

Xbox Live connectivity and features. The ability to download a XAP
file to a computer was also present, allowing a user to install an app from their SD card if no internet access was available.

Developers had to pay an annual subscription fee of $99 to become an App Hub member and submit apps to the Windows Phone Store. This, according to Todd Brix, the General Manager for Windows Phone Apps and Store team, was on an ongoing promotion at $19.

HERE Maps, and MixRadio). OEM-exclusive apps were deployed and available to end-users in a separate channel available only on OEM-specific hardware. Most Windows Phone OEMs have a category, such as "Lumia Collection" (formerly "Nokia Collection"), "Samsung Zone", "HTC Apps" and "Huawei Selected" for this purpose.[6]

A user could download games and apps from the Windows Phone Store; if an Xbox live account is enabled, the store could be accessed remotely from the phone itself. Microsoft had lined up a wide range of popular games to be available from the launch of Windows Phone 7.

Xbox Live
mobile connection.

Windows Phone Store grew swiftly since its launch and by February 2012, it had outgrown Blackberry App World with 70,000 apps available (a milestone that Blackberry App World passed in March 2012). In June 2012, after 20 months, Windows Phone Marketplace has reached 100,000 apps. The growth to achieve 100,000 apps was faster than Android with 24 months, but slower than iOS with 16 months.[9] The number ramped up to 150,000 in December 2012, followed by 200,000 in December 2013.[10] Windows Phone Store contained more than 300,000 apps in August 2014.[10]

Content restrictions

Apps in Windows Phone Store are subjected to a content policy, which exists to guide app developers, and to facilitate a restriction or banning of certain content.[11] Examples of restricted or banned content include pornography, promotion of violence, discrimination, hate, or the usage of drugs, alcohol and tobacco. Suggestions or depictions of prostitution, sexual fetishes, or generally anything that "a reasonable person would consider to be adult or borderline adult content" are forbidden from the marketplace, even after the unification with Windows Store.[11][12][unreliable source?]

Windows Phone 7 SDK

AppHub

Windows Phone 7 development is based on

DreamSpark program.[17]

Windows Phone 8 SDK

Apps for Windows Phone 8 can be developed either in native code or managed code, using

Windows 8 Pro or Windows Server 2012, in addition to hardware-assisted virtualization. A subset of Windows Runtime objects allow code reuse on Windows 8 and later. A subset of the traditional Windows API is also available. Finally, use of third-party frameworks such as Unity
is also supported. For a time, developers could develop Windows Phone 7 apps using the Windows 7 SDK and they would still be compatible with Windows Phone 8.

Windows Phone App Studio

Windows Phone App Studio was a

Microsoft Account
. Windows Phone App Studio was later renamed to Windows App Studio which serves as a unified app studio across all Windows devices.

Merger with Windows Store

In Q2 2015, Microsoft launched

See also

References

  1. ^ a b Allison, Michael (July 17, 2015). "(Update: It's not the new unified Windows Store) Microsoft's universal app store for Windows 10 goes live on the web". Windows Mobile PowerUser.
  2. ^ Engadget.com
  3. ^ Brix, Todd. "Microsoft extends Windows Phone Dev Center $19 fee so you can get your app published". Microsoft. Archived from the original on August 31, 2013. Retrieved August 28, 2013.
  4. ^ "App Hub - Windows Phone and Xbox 360". Microsoft. Archived from the original on February 29, 2012. Retrieved August 3, 2017.
  5. ^ "Working with OEMs". Windows Dev Center. Microsoft. Retrieved March 6, 2015.
  6. ^ Edmonds, Rich (April 17, 2013). "Browse and install OEM apps from the Windows Phone web store". Windows Phone Central.
  7. ^ "10 Best Windows Phone 7 Games We Can't Wait To Play". October 11, 2010.
  8. ^ "Xbox Live Games For Windows Phone 7". Archived from the original on October 21, 2010. Retrieved October 25, 2010.
  9. ^ "Windows Phone Reaches The 100,000 Application Milestone". Forbes. June 5, 2012.
  10. ^ a b "Windows Phone Store hits more than 300,000 apps". CNET. August 8, 2014. Retrieved August 8, 2014.
  11. ^ a b "Windows Phone Marketplace - Content policies". Microsoft. March 22, 2012. Retrieved August 3, 2017.
  12. ^ "Microsoft rejects porn, iPad protesters fake it". The Register. June 11, 2010.
  13. ^ "Microsoft's new pitch: 'Every .Net developer just became a Windows Phone developer'". ZDNet. February 18, 2010. Archived from the original on April 28, 2010. Retrieved March 1, 2010.
  14. ^ a b "Windows Phone 7 Series has everything to succeed". MobileTechWorld. February 22, 2010. Archived from the original on February 25, 2010. Retrieved February 22, 2010.
  15. ^ "Windows Phone 7 Apps Must Be Microsoft Approved". InformationWeek. March 15, 2010. Retrieved March 16, 2010.
  16. ^ "Microsoft Developer".
  17. ^ Windowsteamblog.com
  18. ^ "Microsoft to cease development on XNA, DirectX to remain". Microsoft. Retrieved February 4, 2012.

External links