Cloo
 | |
| Country | United States |
|---|---|
| Broadcast area | Nationwide |
| Programming | |
| Language(s) | English |
| Picture format | |
| Ownership | |
| Owner | NBCUniversal Cable |
| History | |
| Launched | January 1, 2006 |
| Replaced | Trio |
| Closed | February 1, 2017 (11 years, 31 days) |
| Former names | Sleuth (2006–2011) |
Cloo (stylized as cloo), formerly known as Sleuth, was an American
As of February 2015[update], approximately 25,495,000 American households (21.9% of households with television) received Cloo, though this declined with later removals by several cable services as carriage agreements expired.[4]
History
Cloo focused on mystery entertainment, with the majority of the channel's programming sourced from fellow Comcast networks such as
On August 15, 2011 Cloo was rebranded from its former name of Sleuth, in order for NBCU to be able to trademark and own the name, as the word "clue" itself is too common a name to be trademark-able and the commonness of both "sleuth" and "clue" would not work for search engine optimization. In addition, the different spelling averted any confusion with Hasbro's board game Clue.[6][7]
Carriage decline and closure
On August 10, 2013, Cloo was dropped by
The same morning, its social media presences were removed, and the website redirected to the USA Network site without any notice. The network's last programming day consisted of a full-series marathon of
Programming
On September 17, 2011, Cloo premiered two original series, which were cancelled after their first seasons.
- Dateline on Cloo, featuring repurposed Dateline NBC episodes focused on true-crime stories.
- Killer Instinct, a 13-part true-crime series featuring criminal profiler Mark Safarik.
The channel originally featured crime and mystery programming from NBCUniversal's extensive library of feature films, classic television shows, reality series and documentaries. Programming initially included popular and cult television series such as
As Sleuth, it also aired mystery and suspense films such as
On February 25, 2007, the channel aired a fourteen-hour movie marathon entitled "Chiller On Sleuth" to promote the launch of
In January 2009, all shows from the lineup were removed and replaced with mainly
Besides the above-mentioned series and franchises, various other series aired from the
See also
- Cozi TV, where much of the network's older programming has migrated to
References
- ^ "NBCUniversal will discontinue the Cloo network 2/1/2017". Beld.net. Retrieved January 29, 2017.
- ^ Kellor, Missy (January 31, 2017). "INSP coming to TDS TV, Cloo shutting down". TDS Telecom. Retrieved February 1, 2017.
- ^ "Channel Removal". RC Technologies. January 26, 2017. Retrieved February 1, 2017.
- ^ Seidman, Robert (February 22, 2015). "List of how many homes each cable network is in as of February 2015". TV by the Numbers. Archived from the original on February 23, 2015. Retrieved March 10, 2015.
- ^ a b Schneider, Michael (1 February 2017). "NBCUniversal Shuts Down Crime Drama Channel 'Cloo' After 10 Years". IndieWire. Retrieved 2 February 2017.
- ^ Exclusive: Sleuth Gets A New Name: Meet Cloo, TV Guide, April 7, 2011
- ^ Exclusive: Newly Rebranded Cloo TV Picks Up First Original Series TV Guide July 15, 2011
- ^ "Dish Network Facebook page response: "...We removed Cloo because most of the content they offered was available on other stations."". Facebook. 12 August 2013. Retrieved 4 July 2015.
- ^ Lazarus, David (28 August 2014). "Why isn't your pay-TV bill reduced when a channel is removed?". Los Angeles Times. Retrieved 4 July 2015.
- Advertising Age. Retrieved 27 February 2017.
- ^ Holloway, Daniel (January 25, 2017). "Could End of NBCU's Esquire Network Foretell More Cable Culling?". Variety. Retrieved February 1, 2017.
- ^ Littleton, Cynthia (August 18, 2016). "Participant's Pivot: Demise Reflects Niche Cable's Diminished Fortunes". Variety. Retrieved February 1, 2017.
- ^ Cloo has Ceased Operations on February 1, 2017 - YouTube
External links
