Bharatiya Janata Party campaign for the 2014 Indian general election
Affiliation | Bharatiya Janata Party |
---|---|
Status | Prime Ministerial candidate : 13 September 2013 Head of poll campaign : 10 June 2013 |
Key people | Narendra Modi (Prime Ministerial Candidate) Rajnath Singh (Party President) Murli Manohar Joshi (Manifesto Committee) Nitin Gadkari (Vision Document) |
Slogans | Ek Bharat, Shreshtha Bharat ("United India, Great India") Sabka Saath, Sabka Vikas Achhe din aane waale hain! |
Chants | Jan–Jan Modi, Ghar-Ghar Modi Abki Baar Modi Sarkar ("Time for Change, Time for Modi.") |
Website | |
www.bjp.org www.india272.com | |
The
Leadership
In March 2013, Narendra Modi was appointed to the BJP Parliamentary Board, the party's highest decision-making body, and was chosen to be chairman of the party's Central Election Campaign Committee.
A fortnight after he was anointed as BJP's prime ministerial candidate, Narendra Modi on Sunday relinquished the post of election campaign committee chief to which party president Rajnath Singh was appointed.[12]
Background
The 15th Lok Sabha was due to complete its constitutional term on 31 May 2014. Hence the general election was declared by the Election Commission for the constitution of 16th Lok Sabha in India. The election were held in nine phases from 7 April to 12 May 2014. Following its consecutive defeat in the 2004 and 2009 general elections, BJP had been the principal opposition party in parliament and claimed to secure largest number of parliamentary seats under the leadership of its prime ministerial candidate Narendra Modi who had been gaining ground for a national role after his continued term of 14 years as Gujarat Chief Minister.
BJP won an absolute majority in the 2014 elections with 282 seats making it the first time ever in the 67-year history of independent India that a non-Congress party achieved a simple majority on its own.[13]
Expansion of Alliance
Following the declaration of Modi as the head of the BJP's election campaign, Janata Dal (United) which had been a key ally of NDA for 17 years had walked out of the coalition as it feared Modi's elevation would wean away its Muslim voters.[12] The parties in and supporting the NDA are listed below with the number of parliamentary constituencies being contested by them :
Party | Base State | Seats Contesting | |||
---|---|---|---|---|---|
Bharatiya Janata Party | National Party
|
428 | |||
Shiv Sena | Maharashtra | 20 | |||
Swabhimani Paksha | Maharashtra | 2 | |||
Republican Party of India (Athvale)
|
Maharashtra | 1 | |||
Rashtriya Samaj Paksha | Maharashtra | 1 | |||
Desiya Murpokku Dravida Kazhagam | Tamil Nadu | 14 | |||
Pattali Makkal Katchi | Tamil Nadu | 8 | |||
Marumalarchi Dravida Munnetra Kazhagam | Tamil Nadu | 7 | |||
Kongunadu Makkal Desia Katchi | Tamil Nadu | 1 | |||
Indhiya Jananayaga Katchi
|
Tamil Nadu | 1 | |||
All India N.R. Congress | Puducherry | 1 | |||
Telugu Desam Party | Andhra Pradesh | 30 | |||
Jana Sena Party | Andhra Pradesh | 0 | |||
Lok Janshakti Party | Bihar | 7 | |||
Rashtriya Lok Samata Party
|
Bihar | 3 | |||
Kerala Congress (Nationalist) | Kerala | 1 | |||
Revolutionary Socialist Party (Bolshevik) | Kerala | 1 | |||
Shiromani Akali Dal | Punjab | 10 | |||
Haryana Janhit Congress
|
Haryana | 2 | |||
Apna Dal
|
Uttar Pradesh | 2 | |||
National People's Party (India) | Meghalaya | 1 | |||
Naga People's Front | Nagaland | 1 | |||
United Democratic Front | Mizoram | 1 | |||
Manipur Peoples Party | Manipur | 0 | |||
Gorkha Janmukti Morcha | West Bengal | 0 | |||
Maharashtrawadi Gomantak Party | Goa | 0 | |||
New Justice Party
|
Tamil Nadu | * | |||
North-East Regional Political Front | North East | # | |||
National Democratic Alliance – Total
|
India | 543 | |||
* New Justice Party President Contesting in one seat as BJP Candidate in Lotus Symbol
| |||||
# North-East Regional Political Front Members NPP, NPF and MNF are contesting in each Seats & Other 8 Members supporting NDA Candidates |
In Varanasi, Modi also received support from the newly founded Bharatiya Awam Party, which aims to represents Muslim women.[14]
Results
Bharatiya Janata Party
State | Total Seats | Seats Won | Seat Change |
---|---|---|---|
Andaman & Nicobar Islands (UT) | 1 | 1 | |
Andhra Pradesh | 25 | 2 | 2 |
Arunachal Pradesh | 2 | 1 | 1 |
Assam | 14 | 7 | 3 |
Bihar | 40 | 22 | 10 |
Chandigarh (UT) | 1 | 1 | 1 |
Chhattisgarh | 11 | 10 | |
Dadra & Nagar Haveli (UT) | 1 | 1 | |
Daman & Diu (UT) | 1 | 1 | |
Goa | 2 | 2 | 1 |
Gujarat | 26 | 26 | 11 |
Haryana | 10 | 7 | 7 |
Himachal Pradesh | 4 | 4 | 1 |
Jammu & Kashmir | 6 | 3 | 3 |
Jharkhand | 14 | 12 | 4 |
Karnataka | 28 | 17 | 2 |
Kerala | 20 | 0 | |
Lakshadweep (UT) | 1 | 0 | |
Madhya Pradesh | 29 | 27 | 11 |
Maharashtra | 48 | 23 | 14 |
Manipur | 2 | 0 | |
Meghalaya | 2 | 0 | |
Mizoram | 1 | 0 | |
Nagaland | 1 | 0 | |
NCT of Delhi | 7 | 7 | 7 |
Orissa | 21 | 1 | 1 |
Puducherry (UT) | 1 | 0 | |
Punjab | 13 | 2 | 1 |
Rajasthan | 25 | 25 | 21 |
Sikkim | 1 | 0 | |
Tamil Nadu | 39 | 1 | 1 |
Telangana | 17 | 1 | 1 |
Tripura | 2 | 0 | |
Uttar Pradesh | 80 | 71 | 61 |
Uttarakhand | 5 | 5 | 1 |
West Bengal | 42 | 2 | 1 |
Total | 543 | 282 | 166 |
Issues
Corruption
Economy
Since 1991, when India undertook a series of reforms in the face of a balance-of-payments crisis, the nation has been governed by a broad agreement about its economy. Starting in 2012, India entered a period of more anaemic growth, with growth slowing down to 4.4%. Other economic problems also became apparent: a plunging
Inflation
Inflation remains stubbornly high at 7.55% as of August 2012, the highest amotrade (counting exports and imports) stands at $606.7 billion[22] and is currently the 9th largest in the world.
Manifesto
A manifesto committee was constituted by the party to frame a manifesto for the general election. It was led by Murli Manohar Joshi and MP
- Price rise: Manifesto proposed to lower inflation by taking steps such as, special Courts to stop hoarding and black marketing, setting up a Price Stabilization Fund, evolving a single 'National Agriculture Market, leveraging on technology to disseminate real time data, area specific crops and vegetables linked to food habits of the people.
- Corruption: The BJP said that to eliminate the scope of corruption, it will emphasise on technology enabled e-Governance. Apart from that public awareness, policy-driven governance and simplification of the tax regime have also been cited as solutions to the problem of corruption.
- E-Governance: There was a special mention of e-governance and IT as an enabler of empowerment. The manifesto said that BJP will focus on increasing the penetration and usage of broadband across the country, leverage technology for e-Governance, generate IT based jobs in rural and semi-urban areas, use mobile and e-Banking to ensure financial inclusion.
- Open Government and Accountable Administration: The manifesto said that Administrative reforms will be a priority for the BJP if it comes to power in the elections. The measures will include digitisation of government records, opening up government to draw expertise from the industry, academia and society into the services. BJP also emphasised that the hallmarks of its governance model would be People-centric, Policy driven, Time bound delivery, Minimum Government, Maximum Governance.
The manifesto reiterated BJP's stand to explore all possibilities within the framework of the Constitution to facilitate the construction of the Ram Temple in Ayodhya. Touching the other contentious issues like abrogation of Art 370 giving special status to Jammu & Kashmir and enactment of Uniform Civil Code were included in the manifesto. The manifesto gave high priority to revival of growth and job creation, but remained silent on the number of jobs to be created. It said no to FDI in multi-brand retail but said that FDI will be allowed in sectors wherever needed for job and asset creation, infrastructure and acquisition of niche technology and specialised expertise. The party promised to set up a Price Stabilisation Fund to check inflation, ensure fiscal discipline and pursue banking sector reforms to deal with the problem of rising bad loans. The manifesto said that a dedicated fund will be created for integrated development of Himalayan region. BJP promised to bring all states on board to implement GST. The manifesto promised launch of Diamond Quadrilateral project of high speed train network and it sought to develop freight and industrial corridors and boost development of coastal areas through 'Sagar Mala project.[23][24][25]
Rallies
The BJP tried to redefine the idea of election rallies by pitching in experts from event management companies, advertisement firms and using technology for maximum impact. Rallies were organised like corporate events with the party employing all the tools to reach out to voters.[26] Beginning on 26 March, Narendra Modi planned to address 185 'Bharat Vijay' rallies across the country covering a total of 295 constituencies. As well as the prime ministerial candidate for the BJP, party president Rajnath Singh also expected to address about 155 to 160 election rallies in various constituencies. Senior leaders of the party L. K. Advani, Sushma Swaraj, Arun Jaitley and Murli Manohar Joshi and Chief Ministers of Madhya Pradesh, Chhattisgarh, Rajasthan and Goa also campaigned in many constituencies.[27]
Parliamentary candidates
The BJP fielded as many as 427 candidates and a total of 543 candidates including the parties in
Controversies
The move to field Arun Jaitley from Amritsar was controversial as incumbent MP
Chai Pe Charcha
Chai Pe Charcha (Hindi phrase for discussion over tea) is campaign organised by the BJP along with the Citizens for Accountable Governance, a political advocacy group founded by election strategist Prashant Kishor. Narendra Modi interacts with people at a tea stall in predetermined places using a combination of satellite, DTH, internet and mobile. The "I Support Narendra Modi" team (consisting of members Vikas Pandey, Vinod Rai, Hitesh Rangra, Devang Dave, Bijesh Dwiwedy, Hardik Upadhyay, Shailesh Jha and Vikki Giridhar) helped to bring a large number of people to Chai Pe Charcha.[41]
List of events
Date | Place | Topic |
---|---|---|
2014-02-12 | Ahmedabad[42] | Good Governance |
2014-03-08 | Delhi | Women Empowerment |
2014-03-20 | Yavatmal, Wardha, Maharashtra | Farmers and Agrarian Crisis |
I Support Narendra Modi
"I Support Narendra Modi" (ISN)
The I Support Narendra Modi Facebook fan page was listed among the top 5 pages in the world in the Political category, with 1 crore followers. The success of "Chai Pe Charcha" was largely due to the ISN team.[52]
See also
- Bharatiya Janata Party campaign for the 2019 Indian general election
- Indian National Congress campaign for the 2014 Indian general election
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