KPRC-FM

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For the FM station in Houston between 1946 and 1958, see KODA.
KPRC-FM
  • FCC
Facility ID8204
ClassB
ERP1,400 watts
HAAT727 meters (2,385 ft)
Transmitter coordinates
36°32′5″N 121°37′14″W / 36.53472°N 121.62056°W / 36.53472; -121.62056
Translator(s)
Links
Public license information
WebcastListen Live
Websitesalinaslapreciosa.iheart.com

KPRC-FM (100.7

iHeartMedia, Inc. Its studios are in Salinas, and the transmitter is on Mount Toro
, 10 miles (16 km) south.

History

KRSA-FM began broadcasting on October 22, 1965, after a construction permit was issued in July 1964. It broadcast a mix of country music and local sports telecasts and was owned alongside KRSA (1570 AM).[2][3] The AM and FM stations were sold to the Mount Toro Broadcasting Corporation, owned by David Rodgers, in 1972.[4] On October 13, 1973, the station changed its call sign to KWYT.[5]

The Penmont Broadcasting Corporation acquired KWYT-FM in 1977. Community Pacific Broadcasting Corporation acquired it and Salinas AM station KTOM, plus an AM-FM combo in Modesto, in 1982.[6] The new owners switched the FM station from beautiful music back to country on March 1, 1984, and changed the call sign to KTOM-FM to match the AM outlet.[7]

On September 12, 2003, under iHeartMedia predecessor Clear Channel Communications, the company moved KTOM's country music programming to 92.7 MHz to make way for a new Spanish-language classic hits station known as La Preciosa on the 100.7 frequency.[8]

References

  1. ^ "Facility Technical Data for KPRC-FM". Licensing and Management System. Federal Communications Commission.
  2. ^ "Alisal Grid Game to Be Broadcast". The Californian. Salinas, California. October 22, 1965. p. 10. Retrieved January 27, 2024 – via Newspapers.com.
  3. ^ "New FM Radio Station". The Californian. Salinas, California. October 22, 1965. p. 17. Retrieved January 27, 2024 – via Newspapers.com.
  4. ^ "Station Sold". The Californian. Salinas, California. May 16, 1972. p. 10. Retrieved January 27, 2024 – via Newspapers.com.
  5. ^ "FCC History Cards for KPRC-FM". Federal Communications Commission.
  6. ProQuest 962737959
    .
  7. ^ "Change planned at KWYT-FM". The Californian. Salinas, California. February 1, 1984. p. 14. Retrieved January 27, 2024 – via Newspapers.com.
  8. ^ Gaylord, Brian (September 12, 2003). "New Spanish station debuts". The Californian. Salinas, California. p. 1C. Retrieved January 27, 2024 – via Newspapers.com.

External links


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